- Location
- Silverstone
- Workplace
- Onsite
- Type
- Full-time
- Department
- IT
- Seniority
- Manager
- Source
- Pinpoint
Description
Digital Manager
Department: Marketing
Employment Type: Permanent - Full Time
Location: Silverstone
Reporting To: Alex Battipaglia
Description
Key Responsibilities
- Manage and develop the team website and digital platforms.
- Work with external partners to improve functionality, performance and user experience.
- Oversee day-to-day management of CMS and marketing automation platforms.
- Deliver multi-channel campaigns across email, SMS, web push, WhatsApp and other digital channels.
- Build automated customer journeys and personalised experiences.
- Optimise campaigns through testing, segmentation and analytics.
- Support the Editorial team with digital content publishing.
- Manage the digital experience for the I / AM membership programme.
- Ensure content is accurate, engaging and on-brand.
- Monitor website and campaign performance, providing insights and recommendations.
- Ensure GDPR compliance, data governance and platform security.
- Produce regular reporting to support digital strategy.
- Work closely with internal teams and external agencies to deliver integrated digital campaigns.
- Support cross-functional projects that enhance fan engagement.
Skills, Knowledge and Expertise
- Experience managing websites, CMS platforms and digital products.
- Hands-on CRM and marketing automation experience (e.g. Insider One or similar).
- Strong knowledge of Google Analytics, SEO, UX/UI and digital marketing best practice.
- Experience delivering automated, multi-channel customer journeys.
- Understanding of GDPR and data governance.
- Excellent communication, stakeholder management and organisational skills.
- A data-driven, proactive approach with strong attention to detail.