Marketing Associate

About the COOL company

The COOL company is a global leader in AI-powered advertising technology, helping brands, agencies, and publishers simplify advertising and amplify performance.

Powered by COOL AI, our intelligent platform unifies creative generation, media activation, optimization, and attribution into one continuously learning system. Instead of relying on fragmented tools and manual campaign management, COOL AI executes thousands of real-time micro-optimizations across search, social, display, video, and connected TV—helping customers launch faster, optimize continuously, and achieve stronger business outcomes.

Our innovation and growth have earned industry-wide recognition, including being named a 7-time recipient of the Inc. 5000 list of America's Fastest-Growing Private Companies, a 2-time Deloitte Technology Fast 500 honoree, recognized on Crain's New York Fast 50, honored by the Digiday Media Awards for helping modernize digital media, and named one of Adweek's Top 10 Fastest Growing Solution Providers globally.

We're building the future of advertising, where every signal becomes intelligence and every optimization drives performance. As we continue to grow globally, we're looking for curious, ambitious people who want to work with cutting-edge AI technology, solve complex challenges, and help redefine what's possible in modern advertising.

About the Role

We are seeking a creative and proactive Marketing professional to drive our brand's creative output and manage our digital presence.
You will play a key role in ensuring consistent communication across all channels. You will collaborate closely with our commercial, technical, and creative teams to align marketing efforts. Reports to Matthieu.

Challenges and Opportunities

You will have the opportunity to define and innovate our creative concepts, lead our social media strategy, and enhance our brand visibility. Key challenges include maintaining a fresh content pipeline for our website, coordinating complex cross-functional projects, and effectively managing our PR and external partnerships.

Responsibilities and Duties

• Conceive creative advertising mock-ups (prospecting and campaigns) based on client briefs in French and English.

• Develop innovative creative concepts for brands.

• Maintain the website by updating client cases and creating new content centered on product innovation.

• Produce diverse communication materials including business presentations, sales collateral, and video content.

• Manage our community on LinkedIn and develop our social media presence.

• Draft and send newsletters, tracking performance statistics and reporting.

• Manage public relations and press partnerships.

• Coordinate regularly with sales, technical, and creative teams to ensure aligned and impactful communication.

• Conduct competitive market analysis.

• Support internal event organization.

Qualifications

Professional Competencies

• +5 years XP for tech / adtech / martech companies

• Language: Fluent in French and English (oral and written) is mandatory.

• Writing & Communication: Excellent writing skills (spelling, style, synthesis) and strong oral communication.

• Digital Expertise: Strong grasp of digital advertising codes and advanced knowledge of social media trends (Meta, TikTok, Snap).

• Creative & Design: Proven sense of graphic design, creativity, curiosity, and synthesis skills.

• Autonomy: Proven capability for remote work, including self-starter mentality, seriousness, and proactivity.

• Tools: Proficiency in Google Workspace, WordPress, Notion, Figma, and Canva.

• Assets: Knowledge of SEO and the advertising landscape.

Cultural Competencies

• Must have a player/coach mentality, willing to both execute and lead

• Ability to juggle multiple projects concurrently and set and meet deadlines

• Skilled at receiving and providing direct feedback

• Collaborative mindset and great teamwork skills

• Entrepreneurial & adaptable; great learning skills

• Curious, research-minded, data-informed

• Able to search for possible solutions and apply them

• Creative confidence

• Proactive communicator.

• A sense of humor and a love of online culture

• Thrives in a start-up culture