Senior Analyst, Media Investment & Operations, Central Activation

Company Description

 

Publicis Media Exchange (PMX) is the investment arm of Publicis Media, supercharging our agencies and clients to drive smart application of investment by leveraging scale, marketplace innovation, deeper partnerships, and intelligence. PMX is at the forefront of the converging marketplace, solving industry challenges and executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.

Overview

Our PMX Central Activation team provides a valuable service to our PM Agency Teams & Clients executing digital media campaigns that do not have the time or resources to do it themselves. As we grow at a rapid pace across media channels, The Media Delivery Team is looking to add a talented and motivated Media Investment & Operations Senior Analyst to help drive our Non-Biddable Media Channels capability and account expansion. Non-Biddable Media is defined as media channels outside of AdOps and Biddable Activation platforms, such as Planning & Strategy, Media Investment, Invoice Reconciliation, and Direct IO ATV. This position requires a highly motivated, entrepreneurial person to support all aspects of execution. The ideal candidate should have the ability to work independently and realize they will be a key component of a small and cohesive team.

 

The ideal candidate will partner with team members within our global delivery network and collaborate with The Central Activation Delivery Channel Leads to support media investment, strategy & planning, and partner-direct activation across multiple digital channels and buying platforms; while working cross-team to ensure Media Standards are upheld to the best of our ability.  

Responsibilities

• Partner with Global Delivery teams to establish and uphold Best Practices and Training Plans across Media Strategy and Digital & Traditional Investment.
• Support Publicis Global Delivery’s implementation of PMX Lift Addressable TV Product processes and operations.
• Review and refine efficient workflows for collaboration between agency counterparts and global support teams.
• Identify areas for opportunity to improve current procedures, onboard Publicis tools, and grow internal team capability.
• Create and maintain process documentation and training collateral.
• Maintain a strong understanding of Publicis Groupe tools, platforms, and products, and proactively drive awareness and adoption across teams.
• Actively monitor and evaluate new tools and solutions, ensuring the team remains up to date.
• Establish relationship with Global Teams, becoming a proponent of Cross-Cultural Collaboration and Learnings.
• Maintain knowledge of media technology platforms and tools.
• Provide training and performance improvement support for Publicis Global Delivery team members in the Non-Biddable channel teams.
• Drive awareness of PMX Automation Tools and Central Activation Standard Operating Procedures to their global delivery counterparts
• Support day-to-day non-biddable channel tasks.
• Gain an understanding of the media activation fundamentals within Programmatic, Social, Search, and Commerce
• Partner with Billing, AdOps, & Media Activation teams to deliver seamless end-to-end media objectives.
• Organize and upkeep internal trainings and documentation on standard operating procedures, while continuously looking for ways to improve the overall collaboration and operations.

Qualifications

• Bachelor’s degree
• 2-3 Years of Digital Media Planning, Investment, and/or Addressable TV Lift experience (including Internships)
• Experience with Investment/billing tools, such as Prisma or Media Ocean preferred.
• Experience in Planning Tools, such as Guideline & Lumina, a plus
• Experience managing Direct IO & Vendor Management a plus
• Experience with workflow and/or project management tools preferred
• Understanding and experience of working within media agencies preferred
• Ability to prioritize and manage multiple deliverables & project timelines efficiently
• Proficiency with Microsoft office suite
• Proficient to Advanced Excel Expertise
• Excellent written and verbal communication skills
• Excellent relationship building, diplomacy, and decision-making skills with ability to think creatively
• Project Management software experience a plus

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

 

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

 

All your information will be kept confidential according to EEO guidelines.

 

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Compensation Range: USD $60,800.00 - USD $93,600.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 8/22/2026.