- Location
- London, United Kingdom
- Workplace
- Hybrid
- Type
- Full-time
- Department
- IT
- Seniority
- Director
- Closing date
- Jul 2, 2026
- Source
- Workday
Description
Department: Events
Team: Sales
Location: London
Position type: Permanent, Full time, Hybrid (2- 3 days in the office)
What the hiring manager says
The GSMA runs a highly successful series of Events as well as a burgeoning Media, Data Intelligence, Services and Membership business. We have identified a number of areas where we see future growth within our Events platform and are looking for a highly commercial, sales focused individual to start mining those opportunities.
With the kudos and track record of the GSMA behind you, and your sales savvy knowledge and skillset, this role will appeal to someone keen to make an impact, open up new sectors and bring high value new clients to the GSMA. If you are a self-starter, with a stellar sales track record and a hunter style skill set, I can’t wait to hear from you!
Sarah Wiggin, VP of Sales
About the Team
This role sits within the highly successful global sales team, reporting into the VP of Sales. You will have access to, and be able to utilize the connections and relationships made by not only the sales team, but more importantly the wider Association from their lobbying, technology and promotional work.
GSMA’s influence within the connectivity industry is far reaching providing you with a platform from which you can start sourcing new clients for the Events business. The core to our success is teamwork, leveraging the expertise of the wider team, we work in a cross functional, matrix environment.
About the Role
This is a senior sales role requiring someone with excellent sales experience and commercial awareness. A hunter style selling skill set is a must. You need to have the ability to utilise your sales knowledge to mine for new clients within a given sector.
With the ability to map out a client you are skilled at identifying the buyers within a new vertical. Utilising your excellent communication skills you will be able to quantify an opportunity, clearly explain the benefits and ROI to a new client, and move them through the sales process to contract signature.
This is a consultative sales role that involves understanding unique customer needs and delivering tailored solutions - you need to be creative in your proposals and match client needs with our solutions.
Deals are expected to be complex, high value and far reaching, and include multiple elements to create a comprehensive package. With a support team in place to handover to, you will not be held back by admin or post sale account management, freeing you up to move onto the next sale and new client and opportunity.
About You
Extensive experience as a sales professional with some people management
A self-starter who thrives on developing new business, creating opportunities, and delivering measurable results
Knowledge of the connectivity and telco industry, or can demonstrate the ability to quickly develop a depth of industry knowledge
Experience selling events, although will also consider sales professionals from the media or technical sales professions
A strong commercial background with a history of reaching and exceeding sales targets
Able to create and write complex sales proposals fully harnessing the breadth of an opportunity
An autonomous approach to working and a self-starter attitude
Strong communication, interpersonal and presentation skills
Computer literate with ideally knowledge of Salesforce, LinkedIn and Sales Navigator
About your skills
Key skills for this role include:
Communication
Delivery
Influence
Stakeholder Management
Commercial Awareness
We strive to offer a meaningful and inclusive application experience for all candidates. Should you require any accommodations or adjustments due to a disability or for any other reason during the hiring process, please contact [email protected] with your request.
Contract type
RegularWorker type
EmployeeWhat We Offer
Working at the GSMA offers you unparalleled access to the mobile industry. We offer a chance to truly shape the direction of mobile, whatever your role. By joining the GSMA, you will be exposed to a fast-paced rapidly evolving environment, working on global solutions, genuinely fascinating and industry-changing projects and a stimulating and dynamic environment designed to enable you to flourish.
In addition to architect-designed offices and competitive compensation, our benefits include fantastic learning & development opportunities, generous holiday allowances, four additional days off for professional development and many others.
To learn more about the GSMA, visit our career site, our LinkedIn page and our Twitter page.
Being You at the GSMA
We care deeply about diversity, equity and inclusivity and aspire to be the best at it. Your well-being and work/life balance is important, so flexi-time and remote working is available to all staff. We're keen to ensure everyone is equal, represented and connected so we particularly encourage applications from all demographics. The sucess of the GSMA year on year will continue to be contributed by people from all walks of life.
GSMA Values
Our values not only drive our culture – they shape how we work and interact inside and outside our global organisation.
Passionately driven
We approach everything we do with unparalleled capability, tenacity and commitment, knowing that the challenging scale, pace and complexity of our work is what leads to its world-changing impact.
Insightful leaders
We continually develop and engage our expertise, insight and creativity so that we’re always ready to respond to the changing landscape with authority, agility and nuance.
Stronger together
We lean on each other so the industry can lean on us, embracing our diversity by actively seeking out perspectives and skill sets beyond our own, fuelling each other’s successes and constantly asking how we can help.
Underpinning our values is our collective mindset to show up purposefully as good human beings every day, in every situation. When we’re at our best – we are collaborative, considerate and compassionate to others, and we create a safe space for one another to thrive, assuming positive intent in our colleagues. And if we aren’t at our best and the pressure is on – we feel free to be ourselves but still remain curious, lean into the tough stuff and we are always respectful to others and accountable for the part we play.