Senior National Sales Manager (E-commerce)

Working at Abbott

At Abbott, you can do work that matters, grow and learn, care for yourself and your family, be your true self, and live a full life. You'll also have access to:

• Career development with a global healthcare leader where you can grow the career you dream of.

• Competitive compensation and benefits designed to support your wellbeing.

• A company recognized as one of the world's most admired companies and a great place to work.

• Opportunities to collaborate with talented teams across functions, markets, and regions.

The Opportunity

This position is based in Imazium, Damansara, Kuala Lumpur within Abbott's Nutrition Division.

Our Nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow to keeping adult bodies strong and active. Millions of consumers trust Abbott's leading brands, including Similac®, PediaSure®, Ensure®, Glucerna®, and Pedialyte®, to help them live healthier lives.

As the Senior National Sales Manager, E-Commerce, you will lead the development and execution of Abbott Nutrition's e-commerce strategy, driving sustainable revenue growth, market share expansion, and profitability across key online retail and marketplace channels. You will work closely with Sales, Marketing, Customer Development, and external partners to create best-in-class e-commerce capabilities and shopper experiences.

What You'll Work On

• Develop and execute Abbott Nutrition's e-commerce growth strategy, delivering revenue, market share, and profitability objectives across key online channels.

• Partner with Brand, Sales, and Customer teams to create customer-specific business plans, promotional programs, and annual activation calendars.

• Build strategic relationships with e-retailers, marketplaces, agencies, and key external partners to accelerate business growth.

• Lead end-to-end e-commerce excellence across the digital path to purchase, from acquisition and content optimization to conversion and retention.

• Drive superior online execution through best-in-class search visibility, product content, digital merchandising, and shopper engagement initiatives.

• Monitor business performance, analyze sales and shopper data, track ROI, and provide actionable insights to optimize performance.

• Manage e-commerce budgets, operational investments, and agency partnerships to ensure effective resource allocation.

• Develop organizational capabilities by coaching teams, sharing best practices, and strengthening e-commerce competencies across the business.

Required Qualifications

• Bachelor's Degree in Business, Marketing, Digital Commerce, or a related discipline.

• Minimum 8 years of experience in Sales, Marketing, Digital, or E-Commerce within FMCG, CPG, retail, or related industries.

• Strong understanding of e-commerce business models, including demand generation, digital merchandising, customer acquisition, and online sales management.

• Experience working with retailers, marketplaces, or digital commerce platforms.

• Demonstrated success in managing cross-functional stakeholders and leading business growth initiatives.

• Strong analytical skills with experience leveraging data to drive commercial decisions.

• Excellent communication, influencing, and presentation skills.

Preferred Qualifications

• Experience leading e-commerce strategies for consumer healthcare, nutrition, FMCG, or CPG brands.

• Knowledge of retail sales, brand management, shopper marketing, and customer development.

• Experience managing agency partners and external vendors.

• Advanced data analytics and performance measurement capabilities.

• Proven ability to lead large-scale commercial initiatives and deliver measurable business outcomes.