- Location
- NIKE GC HQ, China
- Type
- Full-time
- Department
- Marketing
- Experience
- 1+ years
- Source
- Workday
Description
Position Summary
As part of the Region Retail Marketing team, you will help bring Nike's athlete-first vision to life by building meaningful connections with athletes and members through retail experiences, community engagement, and sport-focused activations.
You will support the execution of seasonal retail marketing initiatives, athlete education programs, and community activities across assigned cities and sports categories.
Key Responsibilities
Community Engagement
- Support running, fitness and basketball community programs within assigned cities.
- Execute athlete and member experiences that connect consumers to sport.
- Assist store teams in building and growing local sport communities.
Retail Marketing Execution
- Support implementation of seasonal retail marketing initiatives across stores.
- Execute EKIN activations and athlete education programs.
- Ensure consistent delivery of retail marketing tools and consumer experiences.
Store Enablement
- Deliver training materials and marketing assets to frontline teams.
- Coordinate with store teams to ensure effective execution.
- Gather consumer and store feedback to improve future initiatives.
Cross-Functional Collaboration
- Partner with EKIN, Marketplace and Store Operations teams.
- Support execution of regional sport priorities.
Qualifications
Experience
- 1-3 years of experience in Marketing, Retail Marketing, Community Marketing, Sports Marketing or related fields.
- Retail, sports, lifestyle or youth culture experience preferred.
Skills
- Strong communication and coordination skills.
- Fluent in Mandarin and working-level English.
- Strong execution and project management capabilities.
Passion
- Passionate about sports, youth culture and community building.
- Willing to work closely with frontline retail teams and consumers.
Skills
Project Management
