- Location
- Riyadh, Riyadh Province, Saudi Arabia · published
- Type
- Full-time
- Department
- Marketing
- Source
- Workable
Description
- Performance & Analytics: Establish and manage AppsFlyer tracking to monitor campaign performance, attribution, conversions, and ROI.
- Influencer Marketing: Plan and manage influencer advertising campaigns, including selection, coordination, execution, and performance evaluation.
- OOH Advertising: Oversee OOH advertising across KSA, covering key business districts, malls, digital screens, and other strategic locations.
- In-App Advertising: Identify and manage advertising opportunities across relevant local apps in KSA to maximize reach, engagement, and campaign performance.
- Programmatic Advertising: Manage programmatic advertising activities, ensuring effective audience targeting, campaign optimization, and performance.
- TVC & News: Coordinate TV commercials, news coverage, and media placements to support brand awareness and campaign objectives.
- Global Coordination: Work closely with the Global Marketing Team to develop, align, localize, and execute the KSA paid media plan.
- Budget & Reporting: Manage media budgets, monitor campaign performance, and identify opportunities to improve efficiency and maximize ROI.