- Location
- Metro Manila
- Type
- Part-time
- Department
- Marketing
- Closing date
- Today
- Source
- CareersPage
Description
Position: Email Marketing Specialist
Number of hours: Full-Time / Part-Time | 20–40 Hours per Week
Schedule: Dubai Time zone
Key Responsibilities
Plan, create, and execute email marketing campaigns that align with client objectives and drive engagement, lead generation, and conversions.
Develop compelling email copy, subject lines, and calls-to-action while ensuring brand consistency and high deliverability.
Build, segment, and manage email lists to target the right audiences with personalized campaigns.
Create automated email workflows, drip campaigns, lead nurturing sequences, newsletters, and promotional campaigns.
Monitor campaign performance, analyze key metrics, and optimize campaigns through A/B testing.
Collaborate with design and marketing teams to produce visually engaging email templates and marketing assets.
Ensure email campaigns comply with email marketing best practices and data privacy regulations.
Prepare regular campaign performance reports and provide actionable recommendations to improve future campaigns.
Stay updated with email marketing trends, automation tools, and digital marketing best practices.
Qualifications
Proven experience working for an Advertising Agency or Advertising Company is required.
Proven experience as an Email Marketing Specialist, Digital Marketing Specialist, CRM Marketing Specialist, or similar role.
Strong experience creating and managing email marketing campaigns, automated workflows, lead nurturing sequences, newsletters, and promotional campaigns.
Hands-on experience with email marketing platforms such as Mailchimp, Klaviyo, HubSpot, ActiveCampaign, Brevo, Campaign Monitor, or similar tools.
Strong understanding of audience segmentation, email deliverability, A/B testing, and campaign optimization.
Experience analyzing campaign performance using KPIs such as open rates, click-through rates (CTR), conversion rates, unsubscribe rates, and ROI.
Excellent written English communication and copywriting skills.
Strong analytical, organizational, and project management skills.
Ability to work independently while managing multiple campaigns and deadlines.
Portfolio Requirements (Required)
Applicants must submit a portfolio demonstrating previous email marketing campaigns, including:
Sample email campaigns they personally created and managed.
Case studies outlining campaign objectives, strategies, and execution.
- Campaign performance metrics such as:
Open Rate
Click-Through Rate (CTR)
Conversion Rate
Revenue Generated (if applicable)
Lead Generation Results
ROI or other measurable outcomes
A brief explanation of their specific role and contributions to each campaign.
Only candidates who can provide relevant portfolio samples and campaign performance statistics will be considered.
