Senior Director, Growth & Subscriptions

Yahoo Sports is one of the internet’s leading destinations for comprehensive sports news and innovative fantasy games. We produce insightful content across multiple platforms and curate quality coverage from around the web to inform and entertain fans. We're an original fantasy sports pioneer, with a legacy of innovation that helps us continue to be a fantasy leader. And as one of the most-visited sports platforms on the internet, we're one of the best places for brands to reach fans.

The Opportunity

We're looking for a Senior Director of Growth & Subscriptions to own growth and engagement across the full Yahoo Sports product portfolio: Fantasy, Fandom & Community, Content, and future product launches. This is a senior growth leadership role with two mandates:

1. Drive adoption and engagement across all Yahoo Sports products, and
2. Own and grow the subscription business (Yahoo Fantasy+ and future subscription offerings)
 

You'll have a clear view of how fans discover, adopt, and engage with our products, and how we convert the most passionate ones into paying subscribers. You'll work closely with Marketing, Technology, Content & Editorial, and Business to make that happen.
 

The Mandate
 

Portfolio Growth & Engagement

• Yahoo Fantasy: drive usage, retention, and re-engagement across all Yahoo Fantasy surfaces, including draft tools, in-season lineup management, commissioner controls, and the Yahoo Sports app.

• Fandom & Community: grow adoption of features including leagues, social tools, fan experiences, and sports news that deepen the Yahoo Sports relationship beyond scores and stats.

• Content & Editorial: partner with the Yahoo Sports Content team to grow high-engagement surfaces and ensure new editorial products reach and retain the right audiences.

• New Product Launches: own the growth playbook for every major product or feature we ship, from adoption targets to in-product onboarding and feedback loops.

Subscription Business Growth
 

This role is responsible for owning, driving and growing the Yahoo Fantasy+ subscription business:

• In-product conversion: upgrade flows, paywall placement, and merchandising across Yahoo Sports and Yahoo Fantasy surfaces.

• Onboarding & activation: getting new subscribers to value fast through tool adoption, engagement habits, and early retention.

• Subscriber retention: renewal optimization, churn-save mechanics, and re-engagement tied to the sports calendar.

• In-product virality: referral loops and sharing mechanics that turn engaged subscribers into a growth channel.

• Partner perks & benefits: managing the Fantasy+ benefits program across perk value, partner relationships, and subscriber-exclusive offers.

Cross-Functional Leadership

• Partner closely with Marketing on go-to-market strategy for new products and Fantasy+, from launch positioning to seasonal campaigns and subscriber retention.

• Collaborate with Product and Engineering to ensure growth and engagement are built into the product from day one, not bolted on after launch.

• Work with Content & Editorial to build high-engagement experiences and subscriber-exclusive programming tied to the sports calendar.

• Partner with Business Development on perks, affiliate relationships, and partnerships that increase Fantasy+ value.

• Bring a data-informed point of view to the GM and executive team on engagement trends, subscription performance, and trade-offs.

• Build a culture of ownership, experimentation, and accountability across the teams you work with. Move fast, learn, and ship.

• Partner across Yahoo to drive further reach including the Yahoo homepage, other Yahoo products and the core platform team.

What We're Looking For

Required

• 10+ years in product management or growth, with meaningful time in consumer-facing, high-scale digital products.

• Track record driving user engagement, adoption, and retention across a portfolio of products, not just a single funnel.

• Experience operating a subscription or D2C business with revenue accountability across conversion, activation, and retention.

• Strong command of in-product growth: onboarding flows, engagement loops, A/B experimentation, and paywall mechanics.

• Enough product sense to work with engineering as a peer. You know what to ask for and what it costs.

• Strong analytical instincts: comfortable building dashboards, reasoning from cohort data, and changing course when the data says to.

• Proven cross-functional leader who can drive outcomes across teams you don't control.

Preferred

• Experience in sports, media, gaming, or entertainment, ideally with genuine affinity for the sports fan experience.

• Background in fantasy sports, sports betting, or adjacent enthusiasm-driven verticals.

• Experience growing community or fandom products: social features, engagement loops, shared experiences.

• Familiarity with low-cost, high-engagement B2C subscription economics.

The material job duties and responsibilities of this role include those listed above as well as adhering to Yahoo policies; exercising sound judgment; working effectively, safely and inclusively with others; exhibiting trustworthiness and meeting expectations; and safeguarding business operations and brand integrity.

At Yahoo, we offer flexible hybrid work options that our employees love! While most roles don’t require regular office attendance, you may occasionally be asked to attend in-person events or team sessions. You’ll always get notice to make arrangements. Your recruiter will let you know if a specific job requires regular attendance at a Yahoo office or facility. If you have any questions about how this applies to the role, just ask the recruiter!

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (www.yahooinc.com/careers/contact-us.html) or call +1.866.772.3182. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

We believe that a diverse and inclusive workplace strengthens Yahoo and deepens our relationships. When you support everyone to be their best selves, they spark discovery, innovation and creativity. Among other efforts, our 11 employee resource groups (ERGs) enhance a culture of belonging with programs, events and fellowship that help educate, support and create a workplace where all feel welcome.

The compensation for this position ranges from $172,645.00 - $375,285.00/yr and will vary depending on factors such as your location, skills and experience.The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions, in addition to equity incentives. Our comprehensive benefits include healthcare, a great 401k, backup childcare, education stipends and much (much) more.

Currently work for Yahoo? Please apply on our internal career site.