- Location
- Lahore, PK
- Type
- Full-time
- Department
- Marketing
- Closing date
- Today
- Source
- iCIMS
Description
Overview
Create engaging, high-quality convertible, content that supports the company's marketing, and communication objectives.
Responsibilities
- Search capabilities with basic knowledge using Google operators.
- Researching viral and competitor content relevant to our niche and websites
- Experience in writing versatile pieces of content encompassing blogs, website content, technical pieces, research papers, guides and promotional emails/ads etc.
- Capability to understand technologies related to cable, and tv and write up helpful content
- Writing content optimized for Search Engine/social media and suitable to different publishing platforms
- Ability to adapt writing style in accordance with the publishing platforms and tweak content until approved
- Thorough knowledge of content marketing strategies, user funnels, personas etc.
- Keyword research capabilities on Google Keyword Planners, Moz, SEM Rush
- The incumbent should have the ability to liaise with team members and work his/her way through the different levels of approvals
- The quest for knowledge and urgency to learn new marketing techniques and technologies is a must
- Content marketer will be writing copy for websites, blogs, social media posts, ads, email outreach, and doing research/efforts required for online marketing endeavors
- Experience in writing diverse content, including blogs, Webcopy content, technical articles, research papers, guides, and promotional emails/ads.
Qualifications
- The incumbent should have the ability to liaise with team members and work his/her way through the different level of approvals
- Responsibilities include writing for websites, blogs, social media, ads, email outreach, and conducting online marketing research.
- Eager to learn and adopt new marketing techniques and technologies.
- A comprehensive understanding of Content Related Google updates
Ability to understand and write about Internet and TV technologies.
Thorough knowledge of content marketing strategies, user funnels, and personas.
Skills
SEMContent Marketing
