Customer Marketing Digital Activation Manager (d/f/m) – Professional Hygiene

Essity is a leading global hygiene and healthcare company. We are committed to improving the quality of life through high-quality hygiene and healthcare solutions. We sell our products and solutions in around 150 countries under many strong brands, including the global market leaders TENA and Tork, as well as well-known brands such as Jobst, Leukoplast, Libero, Libresse, Lotus, Nosotras, Saba, Tempo, Vinda and Zewa.

We are looking for a*n Customer Marketing Digital Activation Manager (d/w/m) in the DACH market (B2B) for our Business Unit Professional Hygiene (Tork) to support our team as soon as possible.

Your Role

• Develop and lead the execution of customer Omnichannel and online marketing plans (as part of customer account plans) for selected Omnichannel and Pure Player customers, in alignment with the BU marketing strategy and regional/local commercial plans in DACH

• Manage and follow-up of customer marketing budgets and performance for the respective distributor partners

• Establish Tork’s digital shelf presence on distributor’s webshop, utilizing content and content sharing capabilities (Salsify); continuously monitoring, analyzing, and improving share of search, content integrity and accuracy in partnership with the distributor

• Omnichannel ambassador within the DACH country cluster to share knowledge and skills with the Traditional Customer Marketing Team and Sales

• Championship for certain digital tools in alignment with the team

• Coordinate local marketing agencies to secure development of customized content such as: co-branded sales support materials, customer catalogues, advertisements as well as digital sales tools

You Identify Yourself With

Even if not all of the following points apply to you, we would be happy to get to know you and talk about the possibility of working with you!

• University degree in Business administration/Marketing or similar

• minimum 3 years of B2B and/or B2C Marketing/Trade/Shopper-Marketing experience (both offline and online)

• Experience in sales and/or product & marketing management within a global matrix organization

• Experience in executing brand marketing plans with customers

• Fluent level in German and English

• Willingness to frequent travels within DACH as well as travel 2-3 times per year within Europe

Our Benefits for You

The benefits listed refer to the primary location. If you want to start at another location, these may vary. This also applies to a non-tariff position. 

• Compensation & Benefits
  Compensation according to the Bavarian paper tariff, yearly special payment, holiday allowance and bonus, pension schemes, anniversary bonus, childcare allowance, Corporate Benefits & other employee benefits

• Work-Life-Balance
  Hybrid working model, flexible working hours, 38h week, 30 days of vacation, lifetime working time account

• Learning & Development
  Structured onboarding, training opportunities such as digital learning platform, coaching & mentoring as possible part of individual development plan, participation in professional conferences and fairs

• Health & Well-being
  Discounted fitness membership, Lease-a-bike, health and well-being month, mindfulness courses, "PME Familienservice", employee surveys

• Team & Collaboration
  People culture, communities & networks, co-working spaces, leadership guidelines, canteen

• Mobility
  Public transport allowance, bicycle parking, free car parking, e-charging stations

This is Us

At Essity our Beliefs & Behaviours (Care, Collaboration, Courage and Commitment) is the foundation for our inclusive culture and as such something we are living on an everyday basis. With a purpose of Breaking Barriers to Well-being diversity, equity & inclusion is established in our core.

We are committed against discrimination on the basis of color, ethnicity, migration history, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, caregiving responsibilities, disability, chronic illness, gender identity, gender expression, genetic information and other. We explicitly welcome applications from people who are structurally, institutionally, intersectionally discriminated.

#Essity-DE

Application End Date:

Job Requisition ID:

Essity263403