- Location
- Pune
- Type
- Full-time
- Department
- Marketing
Description
- Researching industry-related engaging topics
- Preparing well-structured and comprehensive drafts by using digital platforms
- Creating, designing and distributing marketing copy for advertising our company’s products and services
- Measuring web traffic (e.g., bounce rates and conversion rates)
- Updating our company’s website as needed
- Identifying the needs of customers and also recommending new topics
- Coordinating with design and marketing teams for illustrating articles
- Using keyword research and SEO guidelines for the purpose of optimising content
- Promoting content on social media and also monitoring engagement (e.g., shares and comments)
- Interviewing industry professionals for incorporating their views in blogs
- Editing and proofreading content before publication