Web Project Manager | Pune

About the Role:

We are seeking a Technical Marketing Project Manager to lead and coordinate digital marketing and web development initiatives across a large portfolio of corporate and marketing websites. This role will act as the bridge between technical and marketing teams, ensuring projects are delivered on time, within scope, and aligned with business objectives.

The ideal candidate has experience managing website projects, digital campaigns, and cross-functional workflows in fast-paced environments. You will work closely with developers, SEO specialists, designers, content teams, and external vendors to support global marketing initiatives and platform optimization efforts.

Key Responsibilities:

Project Coordination and Management

• Plan and execute website and digital marketing projects, ensuring alignment with business objectives and marketing strategies.

• Develop detailed project plans, including timelines, milestones, resource allocation, and risk assessments.

• Track progress across multiple concurrent projects, ensuring deadlines and budgets are met.

• Coordinate with Web Development Engineers, SEO Specialists, and Digital Marketing Specialists to align tasks and objectives.

• Facilitate clear and consistent communication between technical and marketing teams.

• Apply appropriate project management methodologies, including Agile and/or hybrid approaches, to support efficient planning, delivery, and continuous improvement.

• Use project management tools such as Monday.com and ClickUp to manage workflows and updates.

Technical Support and Oversight

• Collaborate with Web Development Engineers to manage CMS updates, technical optimizations, and API integrations.

• Support technical audits and assist in implementing solutions to improve site performance and SEO.

• Coordinate with vendors and contractors to ensure technical deliverables meet project requirements.

• Oversee the deployment of landing pages, email templates, and campaign-specific web assets.

Marketing Integration

• Work with marketing specialists to ensure project deliverables align with digital marketing goals, including lead generation, SEO performance, and social media campaigns.

• Support the execution of paid and organic search initiatives, ensuring smooth technical implementation.

• Facilitate the localization of campaigns, including coordinating translation workflows and localized content updates.

• Help optimize campaign assets such as landing pages and email templates for performance and usability.

Reporting and Documentation

• Maintain comprehensive project documentation, including plans, status reports, and post-project reviews.

• Track and report on key metrics related to project timelines, budget adherence, and performance outcomes.

• Analyze project data to identify opportunities for process improvements and increased efficiency.

Cross-Functional Collaboration

• Work closely with business, marketing, creative, technical, and external stakeholders to translate business requirements into actionable project plans.

• Manage stakeholder expectations, priorities, and approvals throughout the project lifecycle.

• Serve as a central point of contact for technical and marketing teams, ensuring alignment on priorities and timelines.

• Schedule and facilitate meetings, including project kickoffs, status updates, and debriefs.

• Support stakeholder engagement by providing clear updates on project progress and addressing concerns.