Student Assistant Specialist for Communications and Analytics

Founded in 1919, The New School is a progressive, historic university in New York City. It is celebrated for redefining the boundaries of premier design, performing arts, liberal arts, and social research education. Bringing together more than 8,300 students across distinct, world-renowned colleges—including Parsons School of Design, the College of Performing Arts, Eugene Lang College, and The New School for Social Research (NSSR)—the university is transitioning to a dynamic two-college model, designed to integrate all art, design and performing arts within one college and liberal arts and social research in a second.

To support this model, the Brand, Marketing & Communication (BMC) department is creating a highly supportive, integrated, and collaborative administrative ecosystem which includes two complementary and interwoven types of operating structures: one designed to provide an enterprise-wide spine of service and support, and another with integrated BMC teams dedicated to each of the two colleges. 

BMC seeks a creative and analytic Student Assistant Specialist to assist the Associate Director of Events and Audience Engagement in elevating The New School brand and supporting enrollment. This role requires a high level of organization and excellent written and verbal communication skills. The right candidate will have a solid understanding of data management and visualization, the ability to responsibly work with Personally Identifiable Information (PII), a sharp, copy-editor’s eye, and an interest in strategic project management. 

The role will support work on the university’s monthly Public Programs Newsletter which reaches an audience of over 100K, and an internal Splash users newsletter. Regular projects include editing copy and HTML and managing subscriber lists, but there will also be the opportunity to offer input on content and help craft and edit event marketing descriptions.

The student worker will be responsible for creating monthly Splash data reports, ad hoc reports as needed, and managing data tracking for the Public Programs newsletter and other marketing initiatives. They will assist with key strategic projects from planning to execution, and be available on-site for key events and activations. Other tasks that fall under the purview of Events and Audience Engagement may be assigned.  

Please note, while use of generative AI is not prohibited for all aspects of this role, the right candidate will be able to accomplish all required tasks unassisted. Use of generative AI for tasks involving sensitive data will result in immediate termination. 

RESPONSIBILITIES:

To elevate the reputation of The New School and support recruitment as part of the Brand Marketing and Communications team, and to collaborate with the communications and events teams in Eugene Lang college and NSSR on key initiatives.

• Compile and visualize monthly reports of Splash data

• Edit pre-generated HTML to create a monthly events newsletter

• Copy-edit and review content for two monthly newsletters

• Manage large-scale monthly contact uploads in Listrak

• Draft communications materials including marketing and newsletter copy, event descriptions, reports, and summaries without the support of AI 

• Schedule meetings, take notes, and assist with project management for high-priority initiatives and Splash projects

• Support key event series and marketing initiatives as needed 

MINIMUM QUALIFICATIONS:

• Proficiency with Excel 

• Proficiency with Google and Microsoft suites 

• Current matriculated student at The New School 

• Must have a graduation date of June 2027 or beyond

• Excellent written and verbal communications skills

• Copy-editing experience and an eye for detail

• Ability to work independently as well as collaboratively

• Highly organized, with excellent attention to detail

• Ability to manage multiple projects and prioritize work

PREFERRED QUALIFICATIONS:

• Experience with Splash event management software

• Experience with Listrak email marketing software

• Familiarity with basic HTML 

• Graduate student

• Previous communications and events experience

HOURLY RATE: $18 per hour

Hours per Week: 10

Position End Date: Friday, May 14, 2027 (or thereabouts)

WORK MODE: Primarily on campus. The student assistant specialist is expected to work both on campus and on occasion, remotely (with pre-approval required from the worker’s supervisor). #LI-DNI

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REQUIRED DOCUMENTS:

• Resume/CV

• Brief Cover Letter 

• Original Writing Sample. ~300 words, creative writing, marketing copy, or business writing are all acceptable. (Please do not submit work created or edited with AI.) 

OPTIONAL DOCUMENT: Federal Work Study Award Letter

WHY JOIN US?

This is an extraordinary opportunity to work closely with visionary leaders, and contribute meaningfully to a forward-thinking institution that’s reshaping the future of higher education. You’ll be at the nexus of strategy, operations, and innovation in a role that grows with your impact. The New School is  an equal opportunity employer and do not discriminate in hiring or employment on the basis of race, color, creed, religion or belief,  national or ethnic origin, citizenship status, marital or domestic partnership status, sexual orientation, sex, gender identity or expression, age, disability, military or veteran status, or any other characteristic protected by federal, state, or local law. The New School recognizes and values the benefits of a diverse workforce, and particularly seeks applications from members of underrepresented groups, as well as candidates who share this commitment.  

Responsibilities:

The role supports The New School’s Brand, Marketing & Communications team by managing newsletter content, editing HTML and copy, maintaining subscriber data, and creating monthly data reports and visualizations. It also involves assisting with strategic projects and events, drafting marketing materials, coordinating meetings, and supporting event marketing initiatives while handling sensitive data responsibly.