Regional Manager - MEPAT & South Asia

Contract type: Full Time- Permanent.

Location: Noida  

JOB OVERVIEW

The Regional Manager will be responsible for driving Direct Sales performance across assigned markets, ensuring effective execution throughout the sales funnel while working closely with key stakeholders across MEPAT & South Asia. This role replaces the previous single Team Lead model with region-specific ownership, enabling greater efficiency, accountability, and alignment with individual market requirements. The Regional Manager will play a key role in translating global sales strategy into effective local execution, driving performance, and delivering measurable results.

ABOUT THE ROLE

Regional performance & delivery

• Own Direct Sales performance across assigned regions, including volume, conversion, and quality targets
• Drive execution across the full funnel (Lead → SQL → Assessment → Offer → Confirmed → Arrived)
• Monitor performance against region- and market-aligned targets and take corrective action where required

• Act as a PoC for Direct Sales to Regional GMs
• Align sales activity with regional growth priorities and market realities
• Provide clear visibility on risks, opportunities, and performance trends

• Provide day-to-day leadership, coaching, and support to Student Enrolment & Induction Advisors within the region
• Ensure consistent application of quality standards and sales processes
• Support capability development and performance improvement across the team

• Drive consistency in quality assessment and decision-making at each stage of the funnel
• Identify inefficiencies, bottlenecks, and leakage points, and implement improvements
• Work closely with Director, Direct Sales and feedback to Marketing, Enablement, and Sponsorship teams to improve lead quality and conversion outcomes

• Partner with central teams to ensure regional needs are reflected in campaigns, tools, and processes
• Support cross-regional initiatives while maintaining clear regional ownership.

ABOUT YOU

• Proven experience in sales leadership or senior sales roles, ideally in a multi-market or regional environment.
• Strong commercial acumen with the ability to balance growth ambition and market realities
• Data-driven mindset with the ability to interpret funnel performance and act decisively
• Confident stakeholder manager, comfortable working with senior regional leaders
• Strong coaching and people leadership capability.

ABOUT US

Study Group is a leading international education provider that is dedicated and passionate about helping students around the world, creating a brighter future and reaching their full potential. With university partnerships and a variety of face-to-face, online, and hybrid study programmes, we are able to provide students with the resources and guidance they need to succeed. Our global network of offices and university partnerships ensure that students receive the best educational services available. Additionally, our Insendi platform enables us to deliver innovative, accessible, and intuitive digital learning experiences with the most advanced digital tools available.

ORGANISATIONAL COMPLIANCE

Study Group is proud of its high standards in safeguarding and recognises its importance in enabling the best possible student experience and outcomes. For successful applicants, the following checks will be conducted- Criminal Background Check (country-specific), x2 References, ID and Right to Work checks as well as Education Verification.
We are proud to be an equal-opportunity employer and we strive to create a diverse and inclusive workplace. We are committed to providing equal opportunities for all individuals, regardless of race, gender, religion, nationality, or any other factor. We believe that the best person for the job should be selected based on skills and experience alone. Your information will be kept confidential and stored securely. Please see our Privacy Policy.