- Location
- IAG Transform Waterside, United Kingdom
- Type
- Full-time
- Department
- Marketing
- Seniority
- Manager
- Source
- Workday
Description
About Us
We are part of International Airlines Group (IAG), one of the world’s leading airline groups and owner of some of the biggest brands in the sky.
IAG Transform provides creative and innovative solutions to drive sustainable transformation by delivering procurement and airline services, as well as group-wide systems across IAG. Each operating company benefits from the Transform centralised model, driving efficiencies, automation, and economies of scale.
Purpose of the role
IAG Transform is a company within the parent company of IAG and is at the forefront of shaping the future of aviation, driving value across the Group through transformation, innovation, AI, technology and major procurement programmes. While relatively small in size (~500 employees), IAG Transform has a significant impact, helping to accelerate change and deliver long-term value across IAG.
Guided by our vision,” Together, we transform aviation”, we are building the capabilities, culture and solutions that will help our airlines succeed in the future.
Your responsibilities
Role Purpose
Reporting to the Head of Internal Communications and Engagement, this role leads internal communications and engagement across Transformation and Technology domains for IAG Transform, while also managing external communications for one of the Group's largest transformation programmes within Engineering and Maintenance.
Working closely with senior leaders, subject matter experts, Corporate Affairs colleagues and OpCo partners, the role owns the end-to-end planning and delivery of strategic, creative campaigns that explain complex topics, showcase progress and demonstrate how transformation is creating value across the Group.
As a trusted communications adviser to Domain Transformation, Group AI & Technology and Group Innovation, the role provides strategic counsel, helping leaders translate business priorities into clear and compelling communications. The role will also deliver tactical communications to support technology initiatives and operational updates as required.
The role requires strong business curiosity, excellent stakeholder management skills and the ability to turn highly technical and complex subject matter into engaging communications that connect with diverse audiences.
Key Responsibilities
- Strategic communications business partner to Domain Transformation, Group AI & Technology and Group Innovation, providing advice to senior leaders and shaping communications plans that support business priorities, engagement and change.
- Lead the end-to-end development and delivery of communications strategies and campaigns for significant transformation and technology programmes, driving employee understanding, engagement and adoption.
- Devise internal and external communications for a major transformation programme, developing campaigns and content that drive engagement and showcase business value.
- Translate complex topics into compelling employee communications, working in close alignment with External Communications where appropriate.
- Partner with internal communications colleagues across IAG’s OpCos on Group-wide transformation initiatives, ensuring communications are coordinated while recognising the needs of different businesses and audiences.
- Build compelling narratives and thought leadership content that demonstrate how transformation contributes to business performance, customer outcomes and employee experience.
- Develop proactive communications that bring technology, AI and innovation to life through tangible use cases, business outcomes, expert voices and employee stories.
- Help colleagues understand how emerging technologies and new capabilities can support their work and create value across IAG.
- Ensure the smooth and effective delivery of regularly scheduled and ad-hoc communications and engagement initiatives.
- Monitor emerging technology developments, identifying opportunities to increase employee understanding, engagement and adoption of new tools and ways of working.
- Support the planning and delivery of employee engagement activities and events, including Town Halls, SLTs and leadership forums.
- Define clear objectives and success measures for significant communications activity.
- Use measurement frameworks and data-driven insights to evaluate effectiveness and optimise communications approaches.
Your skills, experience and qualifications
Skills & Experience
Qualifications
Degree-level qualification or equivalent, ideally in Communications or a related field
Subject Matter Knowledge
- High experience of transformation, change and programme communications, particularly for diverse and hard to reach teams.
- Strong interest in aviation operations, particularly within engineering and maintenance environments.
- Knowledge of emerging technologies and artificial intelligence.
- Ability to interpret complex business and operational information and communicate it effectively to non-specialist audiences.
Skills
- Exceptional communication, storytelling and executive writing skills, with the ability to simplify complex topics, shape compelling narratives and create clear, engaging content that drives understanding and action.
- Strong strategic planning and campaign leadership capability, translating business priorities into high-impact communication and engagement strategies, campaigns and activities that deliver measurable outcomes.
- Ability to influence, challenge and build credibility with senior leaders, acting as a trusted adviser and partnering effectively across functions and operating companies.
- Strong project, event and stakeholder management skills, with the ability to lead multiple workstreams simultaneously, balancing strategic thinking with excellent execution and attention to detail.
- Data-led and outcome-focused approach, using insight, feedback and performance measures to continuously improve communication effectiveness and engagement.
- Strong understanding of digital channels, employee communication platforms and emerging technologies, with proficiency in Copilot, Poppulo and other communications tools.
- Exceptional interpersonal and organisational skills, with the ability to build trusted relationships at all levels, manage competing priorities and operate effectively in a fast-paced, complex environment.
Experience
- Significant internal communications, PR or corporate communications expertise gained within large, complex and international organisations.
- Experience leading integrated internal and external communications for large-scale transformation or operational programmes, ideally within aviation, engineering, infrastructure or other complex operational environments.
- Proven ability to provide strategic communications counsel, influence senior leaders and present recommendations to Management Committee-level audiences.
- Strong track record of leading communications for transformation, technology and organisational change programmes, translating complex topics into compelling and engaging narratives.
- Demonstrated success developing enterprise-wide communication strategies, integrated campaigns and engagement initiatives that drive understanding, adoption and action.
- Strong judgement managing sensitive communications, reputational issues and business-critical change.
- Excellent storytelling, content development and stakeholder management skills, with the ability to build credibility across diverse audiences and functions.
Personal Attributes
- Demonstrates the IAG Transform values through their approach to collaboration, innovation, accountability and delivering value for the Group.
- Naturally curious about technology and emerging innovation, with a strong interest in how digital and new capabilities can unlock Group-wide value and accelerate transformation.
- A creative and confident storyteller, able to craft compelling communications that bring complex change to life and connect employees to purpose.
- Curious and analytically minded, comfortable using insights, data and feedback to shape narratives and continuously improve impact.
- Comfortable operating in ambiguity and change, bringing clarity, momentum and focus in fast-moving environments.
- Adaptable, resilient and improvement-focused, with a mindset of learning, iterating and finding better ways of working across the Group.
- Highly collaborative, pragmatic and solutions-focused, thriving in cross-functional, multi-OpCo environments and focused on outcomes over silos.
- Proactive, takes ownership, anticipates issues early and finds practical ways forward.
What we offer
The chance to enjoy a challenging career in an exciting, fast-moving environment in a dynamic industry.
The opportunity to work in a multi-cultural environment with great offices in many locations. We support our people in maintaining work/life balance, as well as providing the many benefits one would expect from a global organisation, including health insurance, pension and performance bonuses.
We are an equal opportunities employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law