Copywriter - Freelance

Freelance Copywriter – Must be fluent in Portuguese 

How We Strategize:   

A laugh. A tear. A heart skipping a beat. A human reaction to something completely unexpected. This is what drives us.  It’s also the inspiration for our name btw (an elevated blood pressure, since you ask).    

As a growing strategy team within the global powerhouse of 160over90, we take the mantle of digging deep into the cultural currents of what people most care about today and tomorrow; attaching a brand to the right and relevant insights…and guiding the way ideas come to life across every/any part the marketing spectrum.    

Is your heart beating faster yet?   

Who You Are:   

First and foremost, you’re serially curious; about brands, about people and the world around us.  How all of it is changing and evolving. You’re plugged into culture; Interested and inspired by the now and next. Simply put, you love to ask (and understand) why.   

You appreciate the value of others. Because we ask our leaders to inspire creative teams and nurture teams of strategists. To power the collective that gets us to bigger and better; that gets us to wow.  When in doubt, you do. Because you value courage over comfort. You always give a damn. About the client, the agency, the people and the work.  

Success in this role requires the intellectual curiosity to stay at the forefront of cultural and category dynamics, the emotional intelligence to question and understand consumer behaviour and the collaborative spirit to work closely with internal creative, account, and project management teams. It also requires a certain confidence, gravitas and way with words (written and spoken) that means clients, listen.  

Intrigued?  

Responsibilities:  

160 over 90 is elevated blood pressure. As our name suggests, we aim to make things that elicit an elevated emotional response. It’s all about elevation here. Elevating each other, the work, our clients, and the industry. To do that, we have priorities we live by:   

IDEAS over EXECUTIONS  

PARTNERSHIP over OWNERSHIP  

COURAGE over COMFORT   

CULTURE over EVERYTHING 

If you join us, all we ask is that you live by these priorities. And while you’re at it, come up with big platform ideas that work across all mediums, write effective and impactful copy that makes our clients and our agency famous, and help out whenever and wherever needed.    

• Building presentation decks that bring ideas to life 

• Actively leading in brainstorms and coming up with marketing solutions  

• Critiquing headlines, body copy, social media content, presentation decks, concept statements, ads, scripts, websites, and more  

• Collaborate with internal departments and account team to ensure client timelines are met  

• Participate in edits and proofing of content delivered to clients  

• Identify opportunities for improvement  

• Accountable for making sound decisions surrounding the financial performance  

• Perform other duties as required 

Skills and Experience:  

• 3-5 years of experience 

• Understanding of how to create experiential events that generate content 

• Experience in both traditional and digital media 

• Ability to own a project, from beginning to end 

• Fluent in Portuguese and has a strong cultural understanding of Brazilian culture 

How we work:   

Publicis Media is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.  
   
Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.