Director, Digital Experience Design Strategy — Transaction Banking

Work Location:

New York, New York, United States of America

Hours:

40

Line of Business:

Technology Solutions

Pay Detail:

$230,000 - $245,000 USD

TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs. 

As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.

Job Description:

Preferred Qualifications:

The Director, Digital Experience Design Strategy is a senior player-coach responsible for the end-to-end digital experience across transaction banking. This horizontal role spans products, channels, and shared capabilities rather than a single product vertical. Combining hands-on strategic design with leadership of one or two designers, the Director translates customer, colleague, business, risk, and technology needs into experience strategies, validated concepts, and prioritized roadmaps. The role requires deep expertise in UX strategy, usability, research, service design, and experience architecture—not only the production of engineering-ready screens.

Role

• Lead the practice of Experience Strategy across priority transaction banking initiatives, framing new product and service opportunities through clear and compelling “North Star” experience visions, principles, and priorities.
• Lead complex design engagements from discovery and problem framing through validation, delivery guidance, and post-launch evaluation.
• Remain hands-on in leading and delivering high-quality discovery plans, user research findings, competitive insights, design principles, journeys, service blueprints, experience architectures, prototypes, experience strategy presentations, roadmaps, and executive recommendations.
• Manage and coach one or two designers, setting clear standards for craft quality and evidence-based decision-making.
• Advocate for the client experience and consult closely with executive business and senior product stakeholders to provide strategic guidance through road mapping and execution, influencing product strategy, investment, and sequencing by connecting user insight with business, risk, operational, and technical considerations.

Key Accountabilities                                                                       

• Digital experience strategy: Translate transaction banking and product strategies into an integrated experience vision and roadmap spanning portals, APIs, file and host-to-host connectivity, ERP/TMS integrations, onboarding, implementation, and servicing.
• Research and usability: Define and lead qualitative and quantitative research, concept testing, and usability studies; convert findings into prioritized product and design decisions.
• Service and experience design: Map end-to-end journeys, services, systems, handoffs, controls, and pain points using journey maps, service blueprints, ecosystem maps, and experience architecture.
• Concept development: Create and validate concepts and prototypes before significant engineering investment, then guide interaction and visual design through delivery.
• Cross-product coherence and enterprise leadership: Build strong, collaborative relationships with business, product, and technology executives; lead multidisciplinary teams; promote cross-disciplinary collaboration; and ensure a holistic, integrated approach to consistent self-service and assisted experiences across transaction banking products and shared capabilities, accounting for entitlements, approvals, workflows, integrations, regulatory obligations, and operational dependencies.
• Measurement and executive storytelling: Define success measures, use evidence to refine the experience, craft tangible and compelling experience visions, and communicate customer insights, pain points, experience risks, recommendations, and design rationale to senior management and executives across product, technology, operations, sales, service, risk, and compliance.
• Design systems and people leadership: Govern and evolve shared design libraries, patterns, and standards; promote reuse, accessibility, and consistency; partner with design, product, and engineering on contribution and adoption; and provide critique, coaching, work allocation, and team development.

Required Qualifications

• 10+ years of progressive experience in UX strategy, experience design, service design, user research, interaction design, or a related discipline.
• Prior experience designing or transforming integrated digital transaction banking experiences in a bank, fintech, payments company, treasury technology provider, or comparable B2B financial-services environment.
• Strong knowledge of corporate and commercial client journeys across onboarding, implementation, payments, receivables, liquidity, account services, entitlements, approvals, reporting, connectivity, servicing, and exception management.
• Proven ability to create coherent digital experiences across multiple products, channels, and shared platform capabilities in complex, regulated environments.
• Expertise in UX strategy, usability, research, journey mapping, service blueprinting, experience and information architecture, interaction design, accessibility, concept validation, and the practical application and governance of design systems and shared component libraries.
• A portfolio demonstrating strategic framing, research evidence, cross-functional influence, and measurable outcomes—not only polished interfaces.
• Demonstrated ability to operate as a highly seasoned enterprise specialist, integrate broader organizational strategy into design solutions, independently lead complex cross-functional programs, and provide expert advice to senior management.
• Experience managing or coaching designers and leading multidisciplinary teams, with strong executive communication, facilitation, collaboration, and stakeholder-management skills.
• Undergraduate degree or equivalent practical experience in a relevant field.

Preferred Qualifications

• Experience with enterprise transaction banking platforms serving large corporate, commercial, or financial-institution clients.
• Knowledge of ISO 20022, domestic and cross-border payments, file and API connectivity, host-to-host integration, ERP/TMS ecosystems, identity and access management, entitlements, workflow, fraud controls, and regulatory considerations.
• Experience with complex B2B roles, approvals, high-value transactions, data-rich workflows, exception handling, and product-led or agile delivery.
• Graduate degree in a design-related discipline is preferred; advanced professional training, certifications, or equivalent depth of relevant experience is an asset.
• Working fluency with design, research, analytics, and delivery tools; strategic judgment and domain expertise are more important than proficiency in any specific tool.

Measures of Success

• A clear digital experience vision and roadmap spanning priority transaction banking journeys and shared capabilities.
• Greater use of customer, colleague, usability, and behavioral evidence in product and investment decisions.
• Validated concepts and clearer experience requirements before significant engineering commitment.
• Reduced friction, errors, rework, and servicing demand, with improved usability, adoption, accessibility, and operational efficiency.
• A more coherent experience across products, platforms, connectivity methods, and assisted-service touchpoints.
• Consistently high design quality and effective development of the designers reporting to the role.

Who We Are

TD Securities offers a wide range of capital markets products and services to corporate, government, and institutional clients who choose us for our innovation, execution, and experience. With more than 6,500 professionals operating out of 40 cities across the globe, we strive to make every interaction, product and experience remarkably human and refreshingly simple.  Our services include underwriting and distributing new issues, providing trusted advice and industry-leading insight, extending access to global markets, and delivering integrated transaction banking solutions. In 2023, we acquired Cowen Inc., offering our clients access to a premier U.S. equities business and highly-diverse equity research franchise, while growing our strong, diversified investment bank. 

Together, we are reimagining what banking can be for our clients, colleagues and communities. 

Our Total Rewards Package
Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical and mental well-being goals. Total Rewards at TD includes base salary and variable compensation/incentive awards (e.g., eligibility for cash and/or equity incentive awards, generally through participation in an incentive plan) and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off (including Vacation PTO, Flex PTO, and Holiday PTO), banking benefits and discounts, career development, and reward and recognition. Learn more
 

Additional Information:
We’re delighted that you’re considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we’re committed to providing the support our colleagues need to thrive both at work and at home.

Colleague Development

If you’re interested in a specific career path or are looking to build certain skills, we want to help you succeed. You’ll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities. 

If you’re passionate about helping clients and building deep, lasting relationships, TD offers diverse career paths where you can grow your expertise and make a meaningful impact.  

We're committed to your success and foster a respectful workplace where diverse perspectives are valued, everyone has fair opportunities to grow, and you can unlock your full potential to achieve your career goals. Here at TD, we hire and develop the best.
 

Training & Onboarding
We will provide training and onboarding sessions to ensure that you’ve got everything you need to succeed in your new role.

Interview Process
We’ll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.

Accommodation

TD Bank is an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a protected veteran or any other characteristic protected under applicable federal, state, or local law.

If you are an applicant with a disability and need accommodations to complete the application process, please email TD Bank US Workplace Accommodations Program at [email protected].  Include your full name, best way to reach you and the accommodation needed to assist you with the applicant process.