Hiring.Camp

Commercial Manager

Pepsi Co

·

2 days ago

Location
Cheung Sha Wan, 91
Type
Full-time
Department
Sales
Seniority
Manager
Education
Bachelor
Closing date
Today
Source
iCIMS

Description

Overview

 

 

 

Responsibilities

 

  • Develop and execute sales strategies and action plans to achieve revenue targets, volume goals, and market share objectives through distributors.
  • Manage and nurture strong, long-term relationships with key distributors, wholesalers, and channel partners.
  • Negotiate contracts, trade terms, pricing, promotions, rebates, and incentives with distributors to maximize profitability and ensure compliance.
  • Monitor distributor performance against KPIs (e.g., sales volume, distribution coverage, trade spending, stock levels, market penetration).
  • Conduct regular distributor visits, joint business planning, and performance reviews; provide training/support on product knowledge, merchandising, and sales techniques.
  • Analyze market trends, competitor activities, and sales data to identify growth opportunities and risks.
  • Collaborate closely with the principal's marketing, supply chain, and finance teams for smooth execution of promotions, product launches, and demand forecasting.
  • Ensure proper inventory management, order fulfillment, and resolve any distributor issues (e.g., credit, delivery, claims).
  • Prepare regular sales reports, forecasts, and presentations for senior management at the principal.
  • Drive secondary sales (from distributor to retailers) by supporting distributor field sales teams and executing in-market activation

 

 

Qualifications

  • Bachelor's degree in Business, Marketing, or related field.
  • 5–10+ years of sales experience in FMCG, with at least 3–5 years in sales management.
  • Proven track record in distributor/channel management (essential); experience working for or with a global FMCG principal is highly preferred.
  • Strong negotiation, relationship-building, and interpersonal skills.
  • Analytical mindset with experience in P&L management, trade spend optimization, and data-driven decision-making.
  • Proficiency in English, Cantonese (essential), and Mandarin (advantageous).
  • Proactive, results-oriented, with good leadership to manage distributor teams indirectly.

Skills

ComplianceMerchandisingInventory ManagementNegotiation

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