Head of Pricing and Client Incentive Strategy

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do.

At Sun Life, we're driven by our Purpose: helping our Clients achieve lifetime financial security and live healthier lives. Our values shape how we work: caring, authentic, bold, inspiring, and impactful.

When you join Sun Life, you'll work with passionate colleagues and empowering leaders who support your growth and celebrate your contributions, so you can make a meaningful difference in our Clients' lives.

Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

Pricing & Product Profitability Strategy

• Define and own the long-term pricing strategy aligned with the company’s overall strategy to achieve sustainable profitability, competitive positioning and business growth, that supports the company’s financial objectives and product margin management
• Establish long-term pricing roadmaps supporting enterprise growth, profitability and market leadership objectives
• Lead strategic pricing decisions relating to product mix, repricing, portfolio optimization, distribution economics and capital allocation for revenue, profitability, capital requirements and business competitiveness
• Lead pricing governance, pricing philosophy and pricing frameworks across new business and in-force portfolios.
• Serves as the principal advisor to the Chief Product Officer and Executive Committee on matters relating to product profitability, pricing governance, portfolio composition, distribution economics and capital-efficient growth, directly shaping strategic decisions that influence revenue growth, Value of New Business (VNB), Contractual Service Margin (CSM), product margins, market competitiveness and long-term shareholder value.

Product Innovation & New Product Ideas for Growth Opportunities

• Lead the product innovation agenda and identify margin enhancement as well as future growth opportunities through new product idea generation
• Shape long-term product portfolio to support product diversification, margin enhancement and sustainable growth
• Lead strategic pricing decisions with significant implications for revenue, profitability, capital requirements and business competitiveness
• Actively generate, evaluate and champion new product ideas that respond to evolving customer needs, distribution feedback and market opportunities.
• Lead the translation of innovative product concepts into commercially viable, priced propositions with clear value propositions for customers and channels.
• Leverage market insights, competitor intelligence, customer research and distribution input to shape a forward-looking product and pricing pipeline.
• Shape industry dialogue and monitor emerging trends to proactively position the organization for future challenges and opportunities.

Distribution Partnership & Campaign Strategy

• Establish distribution pricing and campaign strategies that optimize P&L, sales productivity, profitability and market share
• Lead pricing decisions for sales campaigns, tactical promotions and channel-specific initiatives, ensuring commercial discipline while enabling company success.
• Balance channel competitiveness, acquisition costs, profitability and shareholder value considerations in all campaign decisions

Product Development & Pricing Execution

• Provides strategic leadership in optimizing product profitability, managing in-force business performance, and maintaining a disciplined pricing framework across the organization.
• Aligning product and asset strategies to maximize long-term business value while ensuring appropriate risk-return outcomes.
• Lead the pricing workstream within the Product Development Process to ensure products are delivered on strategy, on time and with robust pricing.
• Guide the Product Pricing team to enhance workflow, reduce time-to-market and improve process efficiency without compromising quality or governance.
• Ensure the overall product proposition remains competitive; recommend and implement timely pricing or benefit adjustments when required.
• Ensure all product development and pricing work meets internal approval, risk and regulatory requirements.

People & Leadership

• Develop a team of actuarial, pricing and product professionals while building future leadership capability across the Product organization.
• Provide leadership to the Pricing team to strengthen collaboration with Life & Health colleagues and other functions.
• Champion a culture of speed, commercial pragmatism, strong project management and continuous improvement within the product and pricing function.

Requirements

• University degree in Actuarial Science, Mathematics, Statistics, Economics, Finance or related discipline.
• Fellow of the Society of Actuaries (FSA) or equivalent internationally recognized actuarial qualification.
• Minimum 15 years of relevant experience within financial services, preferably Life and Health insurance.
• Significant senior leadership experience in pricing, product management, profitability management or related commercial disciplines.
• Proven track record of leading strategic pricing decisions and influencing business outcomes.
• Demonstrated ability to lead cross-functional teams and drive enterprise-level initiatives.
• Strong business sense on P&L optimization.
• Deep actuarial pricing expertise across Life and Health products
• Strong understanding of Hong Kong insurance market dynamics, competitive landscape and regulatory environment.
• Advanced knowledge of pricing governance, product economics, profitability management and VNB drivers.
• Expertise in product portfolio management, pricing strategies and in-force value optimization.
• Strong commercial acumen with the ability to balance growth, profitability, client value and risk considerations.
• Understanding of asset-liability management, capital implications and investment considerations in product pricing decisions.
• Ability to translate complex actuarial, financial and risk concepts into strategic business recommendations.

At Sun Life, we cultivate a High-Performance, Caring Culture that empowers our people to achieve outstanding results, embrace continuous growth, and create meaningful impact. We succeed together by fostering an inclusive environment where wellbeing, collaboration, and accountability are equally valued.

We offer 5-day work, attractive salary, MPF, group life and group medical insurance; and excellent career development opportunities to the right candidate.

We are an equal opportunity employer and welcome applications from all qualified candidates. Application forms and resume will be kept for a period of 24 months after completion of the recruitment process. (All information will be held in strict confidence and only be used for recruitment purpose).

Job Category:

Actuarial

Posting End Date:

08/09/2026