Marketing Specialist

Pay Range:

Pay Range:$36.46 - $51.29 The Communications and Marketing Specialist supports the development and execution of communications and marketing initiatives across SEARHC’s digital platforms and channels. This role ensures consistency of messaging, alignment with organizational strategic goals, and effective engagement of key audiences. The specialist provides tactical support for campaigns, service-line initiatives, events, and internal communications, while contributing to the growth of SEARHC’s digital presence and communication strategy.

SEARHC is a non-profit health consortium which serves the health interests of the residents of Southeast Alaska. We see our employees as our strongest assets. It is our priority to further their development and our organization by aiding in their professional advancement.

Working at SEARHC is more than a job, it’s a fulfilling career. We offer generous benefits, including retirement, paid time off, paid parental leave, health insurance, dental, and vision benefits, life insurance and long and short-term disability, and more.

Key Essential Functions and Accountabilities of the Job

• Content Development and Management: Write, edit, and produce engaging content for digital platforms including web, intranet, social media, email newsletters, and online campaigns.

• Digital Campaign Support: Assist in the execution of digital marketing and communications campaigns, ensuring alignment with SEARHC’s strategic objectives and brand guidelines.

• Internal Communications: Support internal messaging needs by developing employee updates, leadership communications, and other editorial content.

• Analytics and Reporting: Track and analyze digital engagement metrics, providing recommendations for improvement and optimization.

• Cross-Functional Collaboration: Work closely with the Digital Content and Strategy Manager, agency partners, and internal stakeholders to ensure effective coordination of digital initiatives.

• Brand Consistency: Ensure all digital content and communications reflect SEARHC’s brand identity, tone, and AP style standards.

• Event and Initiative Support: Provide communications and digital support for events, campaigns, and community engagement activities.

Education, Certifications, and Licenses Required

• Bachelor’s degree in Communications, Marketing, Journalism, Public Relations, or related field. Equivalent experience may be considered.

Experience Required

• Minimum of 2–3 years of relevant communications and/or marketing experience, preferably with a focus on digital platforms or healthcare/nonprofit organizations.

Knowledge of

• Familiarity with social media tools, analytics platforms, and digital engagement best practices.

• Knowledge of Adobe Creative Suite, Canva, or other design tools is a plus.

Skills in

• Strong writing, editing, and digital storytelling skills.

• Proficiency with digital platforms and content management systems.

• Excellent collaboration and communication skills.

Ability to

• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Key Attributes

• Detail-oriented and committed to producing high-quality content.

• Strategic thinker who understands the role of digital platforms in advancing organizational goals.

• Flexible and adaptable, with the ability to pivot quickly in response to changing priorities.

• Passionate about SEARHC’s mission and values, with a focus on inclusivity and community impact.

Required Certifications:

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!