- Location
- Suwanee, GA
- Seniority
- Senior
- Source
- Paylocity
Description
Description
THE OPPORTUNITY
Building long-term client partnerships across exhibits, experiential marketing, brand activations, live events, and physical brand environments. Our Executive Consultants create those relationships by understanding a client’s business, identifying where ET GLOBAL can make a meaningful contribution, and converting that understanding into recurring programs.
Within the Strategic Growth team, you will develop new clients, pursue new buying centers within existing organizations, and help expand our presence in selected verticals. You will connect brand and marketing objectives with creative, technical, production, and delivery expertise.
Requirements
WHAT YOU WILL LEAD
- Develop a focused target-account plan aligned with industry and geographic priorities. Research each account’s business, event portfolio, stakeholders, buying process, incumbent relationships, and attainable annual opportunity.
- Use our ideal customer profile qualifications and account based marketing to prioritize effort, personalize outreach, and build relationships with multiple decision-makers resulting in reasons to engage and maintain a consistent prospecting rhythm.
- Develop vertical expertise that improves the quality of client conversations. Translate sector trends, customer needs, and buying triggers into insights and relevant solutions.
- Identify opportunities across trade shows, experiential programs, activations, corporate events, and permanent or temporary brand environments. Build direct client relationships and agency partnerships.
- Lead discovery that establishes business objectives, audience, success measures, scope, budget, decision authority, timing, and delivery requirements.
- Qualify opportunities with commercial judgment partnering with the Sale Enablement Manager and VP of Strategic Growth.
COMMERCIAL OWNERSHIP AND TEAM PARTNERSHIP
- Lead the first pursuit for a new client and secure the partnership.
- Manage the design and pricing process throughout the client’s first year to secure subsequent orders, partnering with design, estimating, and other specialists to develop achievable solutions and clear proposals.
- Present the value of the proposed solution, explain scope and assumptions, and negotiate within delegated authority.
- Keep the Key Account Manager aligned on commercial commitments, design and pricing changes, stakeholders, and new opportunities.
- Remain engaged through the first delivery and first-year development period while the Key Account Manager performs defined service, project coordination, account health, and relationship responsibilities.
- After year one, work within the account ownership framework. Lead qualified pursuits into new buying centers, business units, departments, brands, and agency relationships, with Key Account Manager support and continuity.
- Maintain accurate sales-system records, revenue timing, and evidence for forecast changes. Record a next action, owner, and date for active opportunities. Contribute to annual planning and reviews of wins, losses, and client feedback.
WHAT YOU BRING
- At least five years of progressive business development or consultative sales experience, with clear evidence of originating and closing complex new business.
- Experience in exhibits, experiential marketing, brand activations, events, branded environments, or a related custom creative or production service.
- Ability to develop a market or vertical, map stakeholders, build access to senior buyers, and sustain a thoughtful sales process through a long buying cycle.
- Strong discovery, presentation, proposal, negotiation, and financial judgment. Ability to connect a creative idea to a defined business need and a commercially workable scope.
- Working understanding of the relationship between creative concepts, production requirements, logistics, delivery schedules, and project costs.
- Demonstrated reliability, self-direction, coachability, and constructive collaboration. Comfortable using CRM, research, and approved AI tools while verifying facts and protecting client information.
- Bachelor’s degree in a relevant discipline preferred; equivalent relevant experience will be considered.
- Ability to travel for client development, presentations, industry engagement, and project needs.
HOW WE WORK
We give people room to think, act, and contribute. That autonomy comes with ownership: We value curiosity, constructive challenge, practical problem solving, and a willingness to share what works. Strong performance includes the quality of the business you bring in and the quality of the partnership you create inside ET GLOBAL. You will contribute account intelligence, participate in coaching and team learning, and help improve how we sell and deliver.
HOW SUCCESS IS EVALUATED
Success includes qualified new clients and profitable revenue against agreed goals; evidence of progress in priority accounts and verticals; credible forecasts; effective first-year development; and complete, timely coordination with Key Account Managers and delivery teams.
COMPENSATION
Annual base salary plus commission under the applicable written ET GLOBAL sales commission plan.