SEO Specialist

 

 

SEO Specialist

 

Outsourced CFO is searching for a forward-thinking SEO Specialist to drive our organic growth by improving search engine visibility and attracting high-quality inbound leads. This is not a traditional SEO role. In addition to standard optimization, you will be responsible for driving visibility so that AI platforms and Large Language Models LLMs naturally reference our brand for relevant queries. You will implement on-page strategies, produce high-quality copy, and collaborate with our Content and Web teams to ensure our brand voice is consistent and search-friendly.

Key Responsibilities:

SEO Strategy & AI Optimization;

● Conduct keyword research and develop comprehensive SEO roadmaps. ● Optimize content and digital presence specifically to ensure the brand is suggested by AI and LLMs. ● Coordinate technical SEO requirements with the Website Developer.

Content Creation & Copywriting;

● Produce and optimize SEO-friendly blogs, landing pages, and social media captions. ● Ensure all content aligns with the brand tone, drives engagement, and positions the brand as a trusted

reference.

Performance Tracking & Analysis;

● Monitor search rankings, website traffic, user engagement, and specific AI mentions. ● Produce monthly reports with insights and recommendations to maximize brand visibility. ● Track competitor performance to identify market trends and strategic opportunities.

Qualifications & Experience;

● Diploma or Bachelorʼs in Marketing, Digital Marketing, Communications or related field ● Certifications in SEO or digital marketing are beneficial. ● 35 years managing SEO strategy, content optimization and copywriting ● Experience working with CMS platforms, analytics tools, and social media content is required. ● Strong copywriting experience is essential.

Vunani Chambers, 5th Floor 33 Church Street, Cape Town City Centre, 8000.

Registration No. 2014/002888/07

27 0 212012260 • [email protected] • www.ocfo.com

 

 

● Proven ability to improve organic search visibility and drive high-quality leads.

Location;

● Cape Town, Hybrid Office structure 2 days per week.

Competencies:

● You have strong analytical thinking skills and a drive for innovation. ● You take initiative and work with independence. ● You demonstrate flexibility and high stress tolerance. ● You have strong interpersonal relationship skills to work effectively with the team.

Our OCFO values;

● Family first ● Integrity matters ● Switched on Thinking ● Excellence in everything ● Growth and success

Vunani Chambers, 5th Floor 33 Church Street, Cape Town City Centre, 8000.

Registration No. 2014/002888/07

27 0 212012260 • [email protected] • www.ocfo.com