- Location
- HCM, Vietnam
- Workplace
- Hybrid
- Type
- Full-time
- Department
- Marketing
- Seniority
- Mid
- Experience
- 3+ years
- Source
- Workday
Description
PropertyGuru is Southeast Asia’s leading PropTech company, and the preferred destination for over 32 million property seekers monthly to connect with over 50,000 agents monthly to find their dream home. PropertyGuru empowers property seekers with more than 2.1 million real estate listings, in-depth insights, and solutions that enable them to make confident property decisions across Singapore, Malaysia, Thailand and Vietnam.
PropertyGuru.com.sg was launched in Singapore in 2007 and since then, PropertyGuru Group has made the property journey a transparent one for property seekers in Southeast Asia. In the last 18 years, PropertyGuru has grown into a high-growth PropTech company with a robust portfolio including leading property marketplaces and award-winning mobile apps across its markets in Singapore, Malaysia, Vietnam, Thailand as well as the region’s biggest and most respected industry recognition platform – PropertyGuru Asia Property Awards, events and publications across Asia.
For more information, please visit: PropertyGuruGroup.com; PropertyGuru Group on LinkedIn.
Recognised as a Top Employers Certified* organisation, we’re proud to be among the best workplaces in the region—celebrating an inclusive culture of excellence, growth, and well-being.
As a Guru you will be accountable for:
- Execute comprehensive SEO & Generative Engine Optimization (GEO) strategies to drive organic traffic across search engines and AI discovery platforms (ChatGPT, Google AI mode, etc.).
- Monitoring organic performance metrics using tools like Google Analytics, Search Console, SimilarWeb, or Ahrefs, providing deep data-driven insights and regular reports.
- Conducting data-driven keyword research, competitor analysis, and site audits to identify SEO & GEO growth opportunities.
- Conducting A/B tests and data-driven experiments to continuously measure impact and optimize SEO performance.
- Collaborating with Product, Tech, and other teams to implement technical SEO improvements and initiatives.
- Stay ahead of SEO trends and AI search algorithm updates to proactively adapt strategies.
We're looking for someone who:
- Has at least 3 years of proven hands-on experience in SEO with a track record of driving organic traffic growth.
- Data-driven mindset with solid knowledge of AI Search (GEO) and practical AI tool usage.
- Proficient in SEO & analytics tools (GA4, GSC, SimilarWeb, Ahrefs, Screaming Frog) to extract insights and execute strategies.
- Proven expertise in Technical, On-page, Off-page SEO, and link building.
- Fluent in English with strong communication skills for cross-team and global collaboration.
- Proactive, detail-oriented, with strong project management skills in a fast-paced environment.
Our commitment to you:
Hybrid flexible working that focuses on outcomes over hours.
Holistic rewards package covering your financial, physical & mental health.
Multi-directional career development across all levels.
Inclusive benefits like equal paternity leave, supporting all employees in work-life balance.
At PropertyGuru, you’ll be part of a Top Employers Certified* company that puts people at the heart of everything we do.