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Senior Analyst, Strategy

Kepler Group

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Salary
$74k – $85k
Location
New York City, NY · New York, NY, United States
Workplace
Hybrid
Department
Media Strategy
Seniority
Senior
Experience
1+ years
Source
Greenhouse

Description

Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients’ agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels.

 

Kepler prides itself on being a great place to work. In fact, we’re proud to share that AdAge recognized Kepler among the Best Place to Work in 2022, validating our investment in our team and our clients.

  • We're transparent with our employees. You'll hear updates on company financials, how we're performing against bonus goals, and how we're responding to challenges we face. 
  • We're growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company. 
  • We're fun. You'll work with and learn from the smartest people in the industry and have a blast doing it. 

 

THE TEAM

 

The Strategy team owns our client relationships, leading communication of Kepler’s strategic guidance and ensuring that internal teams meet and exceed clients' goals. They’re home to ad operations, campaign project management, and overarching client planning.

 

THE ROLE

As a Strategy Senior Analyst, you’ll help lead client communications, oversee campaign execution and project management, and lead many aspects of program management and innovation. You’ll succeed as a Senior Analyst if you’re a natural leader, have exceptional communication and organizational skills, and are a creative problem solver with an instinct to use data.

 

What You Will Do:

  • Refine your expertise in leveraging digital media channels for maximum impact – including social (Meta ads, Twitter), video everywhere (Advanced TV: YouTube, Hulu, TV Networks, FireTV, Roku, etc), search (SEM/PPC: Google, Bing, etc), and programmatic media via DSPs (audio, display/native, Digital Out of Home/DOOH, etc).
  • Act as one of the day-to-day contacts for assigned clients and vendors; track, escalate and solve client issues
  • Partner with clients to understand their business goals, marketing objectives, and competitive constraints
  • Work closely with your Strategy Manager and other Kepler team members to design and execute sophisticated programs that deliver breakthrough client results
  • Mentor one or more Strategy Analysts
  • Execute and monitor all aspects of campaign setup; measure performance using sophisticated data analysis
  • Contribute to weekly, monthly, and annual client insights and strategy reports; contribute to all aspects of ongoing program analysis

Desired Skills and Experience:

  • 1-3+ years of experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management
  • Experience with marketing campaign design, campaign management, and analysis
  • Ability to apply innovative thinking to solve complex client marketing challenges
  • Strong analytical skills; must be comfortable with MS Excel, data analysis, and internet technologies
  • Strong ability to create, build and leverage relationships
  • Ability to lead day-to-day client relations, and work with management and multifunctional teams to respond to client needs
  • Excellent listening, presentation, and written and verbal communication skills
  • Effective time management skills; ability to prioritize and meet deadlines
  • Ability to contribute to fast-paced, entrepreneurial, team-based environment
  • Bachelor’s degree with relevant major preferred 

 

Transparency is fundamental to Kepler’s culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler’s growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing.

Total Compensation:        

  • Base Salary: $73,500 - $85,000

Benefits:

  • Healthcare/Dental/Vision
  • Unlimited PTO
  • 401k Contributions
  • $75/mo Wellness Stipend
  • $100/mo Mobile Phone Stipend
  • $50/mo Internet Stipend
  • $500/yr Annual Learning Stipend
  • $2,000/yr Annual Tuition Stipend
  • One-time $200 New Hire Home Office Equipment Stipend
  • Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
  • Annual Work From Anywhere 4 weeks per year

Kepler is a people first organization. If this role piques your interest but you may not check every box, we still encourage you to apply! Studies show that imposter syndrome can prevent women and people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others. 

Protect yourself from recruitment fraud. The only way to apply for a position at Kepler is by submitting a direct application via the Keplergrp.com website or working with a recruiter employed by Kepler with a @keplergrp.com email address. Learn how to stay safe by clicking here

Skills

ExcelSEMProject ManagementProgram Management

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