Chief Product Officer

About DigniFi:
DigniFi’s Point-of-Sale financing solution helps 2,000+ partners increase revenue, drive accessory orders, and decrease deferred repairs. We partner with dealerships and service centers to offer financing products at the point of sale for auto repairs, service, parts, accessories, maintenance packages, and more.

As DigniFi continues to grow, our success depends on deep integrations with the software platforms dealerships already use every day. This role sits at the center of that strategy.
Our mission is to help auto dealers and service centers grow by offering their customers innovative, inclusive financing. Our vision is to make financing for the needs of daily life accessible and inclusive.

About The Role:
As Chief Product Officer, you will lead DigniFi's Product and Engineering organizations and play a key role in shaping the company's product strategy and future growth. You will be responsible for building a product vision that drives customer value, product monetization, and business results while ensuring our teams are aligned and focused on execution. This role requires a strong cross-functional leader who can connect product, technology, and business priorities, remove barriers to execution, and build high-performing teams that deliver meaningful outcomes for our customers and partners.

Product Strategy & Vision

• Define and communicate the company's long-term product vision and roadmap aligned with business objectives.
• Establish product strategy that supports product monetization, revenue growth, customer acquisition, merchant engagement, and operational efficiency.
• Prioritize product investments based on business value, customer insights, data, and market opportunities, with a clear focus on commercial impact and monetization opportunities.
• Identify emerging technologies and industry trends to maintain a competitive advantage.
• Partner with different team leaders to develop and prioritize product roadmaps that support tribe objectives and company strategic priorities.
• Ensure product investments are aligned with cross-functional business goals and deliver measurable business value, with a focus on product monetization and revenue generation.
• Foster collaboration across tribes to identify opportunities for innovation, process improvements, and scalable technology solutions.

Product Management

• Lead the Product Management team through all phases of the product lifecycle, from discovery through delivery and continuous improvement.
• Ensure product roadmaps are aligned with company priorities and Tribe objectives, with a strong focus on execution and measurable business outcomes.
• Champion customer-centric product development using data, user feedback, and market research.
• Define product success metrics and monitor product performance, including adoption, engagement, monetization, and revenue impact.

Engineering Leadership

• Lead the Engineering organization to deliver reliable, scalable, and secure technology solutions.
• Partner with engineering leadership to establish technical strategy, architecture, and development standards.
• Balance speed of delivery with system stability, quality, and security.
• Promote modern software development practices, agile delivery, and continuous improvement.
• Ensure Engineering resources are effectively aligned to support tribe priorities while maintaining technical excellence, platform stability, and long-term architectural goals.
• Promote collaboration between Engineering and business teams to accelerate execution and delivery while balancing speed, quality, security, and scalability.

Cross-Functional Leadership

• Partner closely with Credit & Risk to develop underwriting, fraud, servicing, and decisioning capabilities that support responsible growth.
• Collaborate with Sales to understand customer and merchant needs, improve product adoption, and prioritize enhancements that drive revenue.
• Work with Operations to improve internal processes and customer experiences through technology.
• Partner with Compliance and Legal to ensure products meet regulatory requirements and industry standards.
• Collaborate with Marketing on product positioning, launches, and go-to-market strategies.
• Build strong cross-functional partnerships to align priorities, remove execution barriers, and ensure teams are working together to deliver product and business outcomes.

Executive Leadership

• Serve as a strategic advisor to the CEO and Executive Leadership Team on product, technology, innovation, and product monetization opportunities.
• Present product strategy, technology initiatives, and performance updates to the Executive Team and Board of Directors.
• Build strong partnerships across departments to align priorities and drive effective execution.
• Foster a culture of accountability, innovation, collaboration, and continuous learning.

• Establish KPIs and operational metrics for Product and Engineering, including metrics that measure product adoption, monetization, revenue impact, and delivery.
• Ensure efficient allocation of resources to maximize business impact.

Team Leadership

• Recruit, develop, and retain high-performing Product and Engineering teams.
• Coach and mentor leaders to build organizational capability.
• Establish clear goals, performance expectations, and career development opportunities.
• Create an environment that encourages innovation, ownership, and collaboration.
• Build a culture of collaboration, innovation, and accountability by empowering Product and Engineering leaders to actively participate in and support cross-functional tribes.
• Develop leaders who can influence without formal authority, collaborate effectively across departments, and contribute to the success of the broader organization.
• Hold Product and Engineering leaders accountable for execution, delivery, and measurable business outcomes.

Who You Are:

• Bachelor's degree in Business, Computer Science, Engineering, or a related field.
• 10+ years of progressive leadership experience in Product Management, Engineering, or Technology.
• 5+ years leading Product and Engineering teams.
• Experience building and executing product strategy in a fintech, financial services, SaaS, or technology organization.
• Demonstrated success leading cross-functional teams and delivering complex technology initiatives.
• Strong understanding of Agile product development and software engineering practices.
• Experience managing product portfolios, roadmaps, and technology investments.
• Excellent executive communication and stakeholder management skills.
• Experience in consumer lending, embedded finance, payments, automotive technology, or financial services.

• Experience working with APIs, partner integrations, and platform-based products.
• MBA or advanced technical degree.
• Experience in a high-growth or investor-backed company.

Why You’ll Love Working at DigniFi:

• High-growth opportunity with terrific upside potential.

• Founded to provide aid to people when they unexpectedly need help...responsible, respectful, and transparent access to a better financial future for our customers.

• Excellence-driven organization that values work/life balance.

• We’re a tight-knit team that values collaboration and genuinely loves working together.

• Ultimate workplace flexibility.

What’s In It for You: 

• Flexible PTO 

• 12 Paid Holidays 

• Up to 80% Employer-Paid Premiums for Medical, Dental and Vision Insurance 

• Long-term Disability Insurance 

• Basic Life Insurance 

• Paid Parental Leave 

• Matching 401k 

Where You Will Work: 
This position is remote. 
 
 

Statement of Non-Discrimination:

In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our company. Whether blatant or hidden, barriers to success have no place at DigniFi.

DigniFi is not considering candidates who require visa sponsorship or visa transfer at this time.