Senior Director, Product Management Campaign Operations Automation

Company Description

See how Epsilon powers connected marketing by unlocking the full potential of data and identity.

Overview

As Senior Director of Product Management for Campaign Operations Automation, you will own the strategy, roadmap, and delivery of the internal product that enables Campaign Managers, Ad Operations, and Account Managers to plan, launch, manage, and report on campaigns. Reporting to the VP of Campaign Management, you will lead and coach four individual-contributor Product Managers, transforming fragmented tools and manual handoffs into intuitive product experiences that make campaign operations faster, simpler, and more reliable.

 

This role will shape how Epsilon’s operating teams work. You will guide a product that is still being built—from early alpha testing through focused pilots and into sustained adoption, while working directly with operators to understand their needs and simplify workflows before automating them. Your team will combine dependable automation, clear user control, and AI where it adds meaningful value to reduce manual effort, improve execution quality, and create a product operators trust.

 

This highly strategic role requires strong product judgment and a willingness to engage deeply in discovery, design, delivery, and PM development. You will translate long-term direction into practical releases, build trust with users, and demonstrate measurable gains in speed, effort, reliability, and satisfaction. You will partner closely with Engineering, Design, Analytics, Product Marketing, shared-service product owners, and the functional leaders responsible for operating teams, service delivery, and policies.

Responsibilities

• Define a clear product strategy and phased roadmap for campaign operations automation, aligned with the Campaign Management pod’s mission to make operations faster, easier, and more cost-effective.
• Lead discovery with Campaign Managers, Ad Operations, and Account Managers to understand goals, exceptions, handoffs, and workarounds, and simplify the underlying workflow before automating it.
• Guide the platform from early testing through pilots and broader adoption by defining release criteria, feedback loops, support readiness, and the evidence needed to justify each expansion.
• Connect planning and forecasting, campaign setup and launch, in-flight changes and optimization, and reporting into coherent operator journeys in partnership with the owners of underlying forecasting, serving, and reporting capabilities.
• Deliver automation that handles routine work reliably while giving users clear paths for approvals, exceptions, and recovery. Apply AI selectively where its value and behavior can be measured.
• Establish consistent product telemetry and clear baselines for workflow completion, elapsed time, manual effort, errors, adoption, user satisfaction, and cost per workflow.
• Partner with Engineering to ensure integration quality, appropriate permissions, reliable audit trails, effective error handling, and verification that campaign changes were applied correctly.
• Lead and develop four individual-contributor PMs through clear ownership, regular coaching, and a high bar for product quality. Delegate meaningful decisions while maintaining a cohesive strategy and user experience.
• Partner with Operations and Product Marketing on rollout, training, feedback, and changes to ways of working that help teams adopt the product and realize its benefits.
• Make roadmap trade-offs explicit, manage dependencies across product teams, and demonstrate progress through reliable releases and measurable improvements in operator outcomes.

Qualifications

• A proven product leader who has built or transformed complex workflow products and can demonstrate how customer insight, strategy, and execution drove adoption and measurable operational improvements.
• Experience managing and coaching individual-contributor PMs, with evidence of strengthening their judgment, ownership, and product craft.
• A strong understanding of digital campaign operations across setup, launch, in-flight management, and reporting. Deep experience with comparable enterprise workflows may also be relevant when paired with a demonstrated ability to learn campaign operations quickly.
• Experience guiding products from early development or pilot use into sustained adoption, including prioritization, release decisions, feedback loops, and iteration.
• Technical fluency in workflow orchestration, APIs, data dependencies, permissions, and failure handling, with the ability to make informed product decisions in partnership with Engineering.
• Sound automation judgment, including knowing when to simplify a process, use deterministic automation, introduce AI assistance, or preserve human decision-making.
• Strong analytical skills and experience defining meaningful product telemetry, measuring efficiency gains, and distinguishing faster workflows from reduced effort and realized cost savings.
• The ability to earn the trust of internal users and functional leaders, navigate competing priorities, and drive adoption through close partnership and practical change management.
• Clear written and verbal communication, curiosity about user problems, and the ability to move confidently between long-term product strategy and the practical realities of building products that teams rely on.

Additional Information

When you join Epsilon, we’ll create something EPIC together. We’re a global leader in data and identity, with deep expertise in digital media, clean rooms, customer data platforms, loyalty and marketing services. Positioned at the center of Publicis Groupe, Epsilon helps brands deliver personalized experiences at scale and build lasting customer relationships by unlocking the full potential of data and identity. Epsilon operates in 30+ countries across EMEA, the Americas and APAC, with more than 8,000 employees.

 

Check out a few of these resources to learn more about what makes Epsilon so EPIC:

 

Our Culture: https://www.epsilon.com/us/about-us/our-culture-epsilon

Life at Epsilon: https://www.epsilon.com/us/about-us/epic-blog

 

Epsilon has five values that define our culture and guide us as we create value for our clients, our people and consumers. We seek candidates who align with our company values, demonstrate them and make them meaningful in their day-to-day work:

• Act with integrity. We are transparent and have the courage to do the right thing.
• Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.
• Innovate with purpose. We shape the market with big ideas that drive big outcomes.
• Respect all voices. We embrace differences and foster a culture of connection and belonging.
• Empower with accountability. We trust each other to own and deliver on common goals.

 

Because You Matter

As an Epsilon employee, you deserve perks and benefits that put you, your family and your finances first. Our benefits encompass a wide range of offerings, including but not limited to:

• Time to recharge: Flexible time off (FTO), 14 paid holidays, paid sick time
• Family well-being: Parental/new child leave, childcare & elder care assistance, adoption assistance
• Extra perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling

Epsilon benefits are subject to eligibility requirements and other terms.

 

Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants who need accommodations to complete the application process. Please reach out to [email protected] to request an accommodation.

 

For San Francisco Bay and Los Angeles Areas: Epsilon will consider qualified applicants with criminal histories for employment in a manner consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance. Applicants with criminal histories are welcome to apply.

 

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Compensation Range: USD $153,500.00 - USD $285,100.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/3/2026.