Marketing Operations Analyst

Position: Marketing Operations Analyst

Type: Permanent

Location: Remote – occasional travel to London

Salary: £40-50K

We’re looking for a Marketing Operations Analyst to ensure marketing and demand generation efforts are powered by clean, actionable data. You’ll work at the intersection of CRM, segmentation, enrichment, and reporting to help campaigns directly drive revenue.

Key Responsibilities

• Maintain CRM data quality and governance across HubSpot and Salesforce
• Build and manage segmentation frameworks for campaigns, ABM, and nurture programs
• Enrich records using tools like ZoomInfo, Clearbit, or LinkedIn Sales Navigator
• Create dashboards and reports to measure pipeline, revenue attribution, and campaign performance
• Support lead routing, scoring, lifecycle stages, and tech stack integrations
• Collaborate with Marketing, Sales Ops, and RevOps to align data, reporting, and campaign execution

Requirements

• 3–5 years’ experience with HubSpot and Salesforce (admin or power-user level)
• Strong CRM hygiene, segmentation, and reporting experience
• Familiarity with enrichment/intent tools (ZoomInfo, 6sense, Clearbit, Apollo, etc.)
• Understanding of B2B demand generation, ABM, and ICP frameworks
• Advanced Excel skills

Why This Role

• Direct impact on marketing performance and revenue
• Exposure to multi-channel campaigns and advanced marketing technology
• Benefits include private medical insurance, pension, and professional development support