Area Sales Manager Sweden

Are you ready for what’s next?  

Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond.  Brunswick believes “Next Never Rests™,” and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation. 

Location: Stockholm area, Sweden

Workplace Category: Hybrid

Travel Required: Frequent travel within Sweden

Direct Reports: N/A

The Area Sales Manager is responsible for the achievement of the commercial targets in both the country and in their assigned territory by proper management of the Sales Team and the dealer network and by maximizing the sales and profits for the Mercury Marine brands (Mercury Outboard, Mercury Diesel and Mercury MerCruiser Inboard Motors; Parts and Accessories, including Quicksilver and Quicksilver Inflatables) in line with agreed forecasts and budgets. This role is about strengthening Mercury positioning and share for the respective products, as well as providing support to reseller partners throughout the sales process in all sales-related activities, such as marketing, advertising, sales promotions and training to achieve revenue targets.

Position Overview:

• Responsible for Marine Trade Area analysis within the scope:  identifying where the regional strengths and weaknesses are and formulating plans to strengthen the dealer network. Develop the dealers within the assigned territory in their brand profile, sales and marketing activities, organisation and financial development, so that they may grow their business.
• Implement dealer network changes by evaluating prospective new dealers, from a retail, service, financial viewpoint to determine whether the dealer has the strengths required to operate effectively for the brand(s) founded by clear business cases that supports our overall objectives.
• Manage a dealer network by helping to identify and drive improvements in retail performance through improvements in merchandising, local marketing, including end consumer events, and CRM.
• Manage the dealer wholesale commitment process to maximize wholesales into the dealer, whilst properly taking into account the dealer’s inventory.
• Support the OEM business by matching the Mercury dealer network with prioritized OEM dealer network.
• Actively manage dealer relationships in order to drive increasing brand loyalty and sales
• Actively promote the brands to new and prospective dealers, to motivate and drive dealer interest and desire for the brands.
• To understand the changing customer requirements and market conditions and respond by influencing the development of services/products that meet customer needs.
• Maintain knowledge of overall marine market including market forces, consumer trends, product trends, growth trends, and regional national/differences with goal of identifying revenue growth opportunities.  Maintain knowledge of existing product portfolio performance and trends including wholesale sales, retail sales, pipeline
• Identifying the resolving issues with the dealer that are affecting retail performance, profitability or customer satisfaction and where appropriate, drive corrective actions with the support of the other Brunswick teams (Sales Admin, After Sales, Marketing etc.)
• Support marketing in terms of local language proof reading, boat shows organization, dealer meetings and press test
• Monitor market retail activity and market wholesales activity within the assigned area
• Can participate in projects that improve the operational efficiency and effectiveness of the sales force across EMEA

Required & Preferred Qualifications:

• Minimum 5 years of field sales experience in a company with a dealer network structure
• Technical background and experience is an advantage, especially in the mechanics and electronics
• Experience in Area & Country management
• Knowledge of Financial Management
• Swedish native and good level of English, both written and spoken
• Positive attitude and open for new ideas
• Entrepreneurial skills
• Customer orientation
• Good interpersonal and communication skills – both verbal and written
• Displays initiative
• Team spirit – actively participate in sales, marketing and selected intercompany meetings
• Ability to work independently
• Available for frequent travel in Sweden.
• Stress resistant
• Used to manage conflicts
• Good knowledge and use of Microsoft Office
• ERP structures
• Driver’s license
• Boating license is a plus
• Competition Law

 

Working Conditions:

The hiring range for this position is 559.000 SEK - 686.950 SEK (payable in 12.2 instalments).The actual base pay offered will vary depending on multiple factors including job-related knowledge/skills, relevant experience, business needs, and geographic location. Compensation decisions are dependent upon the specifics of the candidate’s qualifications and the business context. In addition to base pay, this position is eligible for an annual discretionary bonus in accordance with company policies, and a range of competitive benefits.

In addition to the competitive salary, we offer the following benefits:

• A Sales Incentive Plan of 15%;
• 25 vacation days ;
• Pension Plan, Group Insurance (TGL & TFA),
• Fitness Club Membership;
• A company car with charging/fuel card;
• Free access to LinkedIn Learning to support your personal growth;
• Employee Discount Program that allows for discounts on Boats, Engines and P&A;
• Employee Boat Rental Program;
• A unique, fun and rewarding work environment that fosters individual growth and rewards performance in the Marine segment of the recreational industry.

Why Brunswick:

Whatever tomorrow brings, we’ll be at the leading edge. As the clear leader in the marine industry, we’re committed to our values and supporting our exceptional people. We offer and encourage growth opportunities within and across our many brands. In addition, we’re proud of being recognized for making a splash with numerous awards!

Next is Now!  

We value growth and development, recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying.

Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law.  Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply.  If you require accommodation during the application or interview process, please contact [email protected] for support. 

Brunswick and Workday Privacy Policies

Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors. For help, please contact our support team at: [email protected] or 866-278-6942.

All job offers will come to you via the candidate portal you create when applying through a posted position through https:///www.brunswick.com/careers.  If you are ever unsure about what is being required of you during the application process or its source, please contact HR Shared Services at 866-278-6942 or [email protected].

#Brunswick Corporation - Mercury Marine