Senior Marketing Manager - Vice President

 

At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed.  We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at—all from Day One.

Job Description

Leads cross-functional forums that deliver customer-centric, multi-channel marketing strategies to maximize customer growth, retention and engagement. Identifies and communicates key performance indicators tied to process optimization and improved speed-to-market. Leans into agile methodology to effectively manage marketing programs that support product goals. Adapts ways of working and processes to address prioritization, resource and operational challenges. Drives adoption of the project management tool, Workfront, across the team to effectively manage and progress marketing projects. Ensures agile operating model supports alternative marketing channels such as tradeshows and other banker initiatives. Includes the necessary internal partners in appropriate forums to ensure that marketing programs are in accordance with all laws, regulations and bank policies. 

Preferred Skills/Experience 

• Advanced knowledge of assigned geographical area, competitive market, banking operations, and U.S. Bancorp's products and services 

•  Demonstrated experience serving as a liaison between cross-functional partners to bring campaigns to market 

• Strong project management experience, including the ability to lead recurring team meetings, planning discussions, project reviews and follow-up conversations that keep work moving forward 

• Proven ability to manage intake, prioritization and backlog maintenance processes to ensure work is assigned and advanced effectively 

• Ability to develop and maintain planning materials, calendars, milestone communications and feedback loops that support continuous improvement 

• Experience using Workfront or a similar work management tool to support workflow implementation, adoption and process improvements

• Strong organizational, interpersonal and team building skills 

• Excellent verbal, written and presentation skills 

• Strong decision-making and problem-solving skills 

• Proven ability to independently manage multiple projects and assignments that are completed on time and on budget 

• Proficient computer navigation skills using a variety of software packages 

• MBA or equivalent markers of high achievement are a plus

Basic Qualifications

• Bachelor's degree, or equivalent work experience

• 10 or more years of related experience in marketing and marketing strategy with proven ability to deliver results

If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants.

Benefits: 

Our approach to benefits and total rewards considers our team members’ whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:

• Healthcare (medical, dental, vision)

• Basic term and optional term life insurance

• Short-term and long-term disability

• Pregnancy disability and parental leave

• 401(k) and employer-funded retirement plan

• Paid vacation (from two to five weeks depending on salary grade and tenure)

• Up to 11 paid holiday opportunities

• Adoption assistance

• Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

Review our full benefits available by employment status here.

U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.

E-Verify

U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program.

The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $133,365.00 - $156,900.00

U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act as well as the San Francisco Fair Chance Ordinance. U.S. Bank is subject to, and conducts background checks consistent with the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA). In addition, certain positions may also be subject to the requirements of FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures.

Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.

Posting may be closed earlier due to high volume of applicants.