Marketing Associate - Edema

Description

Sigvaris is currently looking for a Marketing Associate - Edema to join our team in Peachtree City, GA.  As a leading compression solution provider, we are not just a company that manufactures products.  We are a global team on a mission to help people feel their best.  Reporting directly to the Director of Marketing, the Marketing Associate - Edema supports the planning, execution, and measurement of marketing initiatives related to lymphedema, lipedema, wound care and complex edema that drive brand awareness, customer engagement, and business growth.  This role assists with campaign development, content creation, digital marketing initiatives, market research, event coordination, and administrative support for the marketing team.  The ideal candidate is creative, detail-oriented, organized, and eager to contribute to a variety of marketing projects.

This position is hybrid, but you must live about 60 to 90 minutes from the Peachtree City, GA office.

You must be able to travel up to 30% of the time to attend events and presentations.

DUTIES AND RESPONSIBILITIES:

Marketing Campaign Support:

     • Assist in the development and execution of marketing campaigns across digital, print, email, and social media channels.

     • Coordinate campaign timelines, deliverables, and marketing materials.

     • Monitor campaign performance and prepare reports on key metrics and outcomes.

     • Coordinate with Sales and Marketing functions to complete projects and tasks.

Content Creation & Communications:

     • Create and edit marketing content including emails, social media posts, blog articles, brochures, presentations, and promotional materials.

     • Ensure all communications align with brand standards and messaging guidelines.

     • Support internal communications and promotional initiatives.

Digital Marketing:

     • Manage and update website content as needed in coordination with the Digital Marketing team.

     • Assist with email marketing and medical education campaigns and credentialing, including list management, content development, and performance tracking.

     • Support social media management by scheduling posts, monitoring engagement, and identifying opportunities for audience growth.

Market Research & Analysis:

     • Conduct research on market trends, competitors, customer needs, and industry developments.

     • Compile and analyze marketing data to identify insights and recommendations.

     • Maintain marketing databases and reporting dashboards.

Events & Trade Shows:

     • Plan and coordinating conferences, trade shows, webinars, and customer events - including being onsite for events across the US.

     • Manage event logistics, promotional materials, and post-event follow-up activities.

     • Support lead tracking and event performance analysis.

Administrative Support:

     • Coordinate marketing assets, vendor relationships, and project documentation.

     • Assist with budget tracking, purchase orders, and invoice processing.

     • Maintain organized records of marketing projects and materials.

Follows established company policies and procedures to ensure compliance with SIGVARIS policies, industry standards, ISO 13485 standards, 6S and Lean Manufacturing, and Federal, State and local laws.

Follows all work instructions, creates and maintains accurate records to meet all internal and external requirements to support the SIGVARIS Quality System and Quality Policy.

Accurately performs any other duties as assigned to ensure an efficient workflow.

Key Performance Indicators (KPIs):

     • Campaign and in-person event execution accuracy and timeliness.

     • Lead generation and engagement metrics.

     • Email and social media performance metrics.

     • Event participation and lead conversion results.

     • Content production and project completion rates.

     • Brand consistency and marketing support effectiveness.

Requirements

EDUCATION and/or WORK EXPERIENCE:

     • A bachelor's degree in Marketing, Communications, Business, Public Relations, or a related field preferred.

     • A minimum of 1 to 3 years of marketing, communications, or related experience preferred.

     • Internship experience in marketing will be considered.

REQUIRED SKILLS & COMPETENCIES:

     • Strong written and verbal communication skills.

     • Excellent organizational and project management abilities.

     • Event planning and execution.

     • Proficiency in Microsoft Office Suite (Word, PowerPoint, Excel).

     • Familiarity with social media platforms and digital marketing tools.

     • Experience with CRM, email marketing, or marketing automation platforms is a plus.

     • Basic understanding of marketing analytics and reporting.

     • Ability to manage multiple priorities in a fast-paced environment.

     • Strong attention to detail and problem-solving skills.

PREFERRED QUALIFICATIONS:

     • Experience with graphic design tools such as Adobe Creative Suite and AI tools.

     • Knowledge of SEO, Google Analytics, and social media analytics.

     • Experience working in healthcare, medical device, or B2B environments.

PHYSICAL REQUIREMENTS:

     • Regularly required to site and/or stand for long periods of time.

     • Ability to walk, use hands to finger, handle or feel, reach with hands and arms, talk or hear, bend, lift or climb.

     • Finger dexterity and hand coordination required.

     • Specific vision abilities required for this job include: close vision, distance vision, ability to adjust or focus.

     • Ability to travel.

What We Offer You:

     • Highly Competitive salary

     • Medical (Core Plan and High Deductible Plan)

     • Health Spending Account (applies to High Deductible Plan)

     • Flexible Spending Account

     • Dental Plan

     • FREE Life Insurance, Short and Long Term Disability

     • Voluntary benefits include vision, term life insurance, accident, cancer and hospital confinement

     • 401(k) with Company match (dollar for dollar 100% up to the first 5% of employee contributions to the plan)

     • Paid Time Off

     • 10 Paid Holidays Per Year

     • Employee Assistance Program

Successful completion of background check, verifiable education and employment, and drug test will be required in advance of hire.

Sigvaris is an EOE.