Business Analyst

Company Description

We are Publicis Production Hub (PPH), the production house of Publicis Groupe, a global team with a strong presence in Colombia where creativity, production, post-production, sound, media and data come together to turn ideas into content that transforms brands into cultural icons; we work as one team, valuing diverse perspectives and generating value beyond creativity, with the ambition to drive our clients’ transformation, growth and greatness under the promise: Pioneering What’s Possible.

Job Description

We are looking for a Business Analyst with 3 to 5 years of experience in similar roles within business analysis, project management, and digital environments. The mission of this role will be to gather, analyze, and document business requirements, and define solutions that align with business objectives, ensuring the successful delivery of projects within a fast‑paced, global production model.

This role will work closely with cross‑functional teams, including engineering, design, and product management, contributing to process improvements, business efficiency, and the execution of strategic initiatives.

 

Responsibilities

• Contribute to proposal development, including documentation, estimates, risks, assumptions, and schedules based on client requirements.
• Collaborate with cross-functional teams to identify business objectives and project requirements.
• Strong profile in documentation processes and requirements gathering.
• Support Product Owners/Project Managers in defining project scope, as well as identifying, documenting, and prioritizing requirements.
• Facilitate requirement elicitation sessions with stakeholders and team members.
• Conduct thorough business analysis to define scope, goals, objectives, and deliverables.
• Analyze business processes, data flows, and systems to identify improvement opportunities and increase efficiency.
• Ensure business requirements are accurately captured, documented, and communicated to stakeholders.
• Collaborate with project managers and technical leads to incorporate requirements into project plans and schedules.
• Manage and prioritize backlog items aligned with project goals and objectives.
• Create detailed user stories and acceptance criteria to support development teams.
• Create and maintain business process models (flowcharts, diagrams) to support understanding of current and future states.

 

 

Qualifications

• Bachelor’s degree in Business Administration, Industrial Engineering, Software Engineering, Marketing, Advertising, or related fields.
• 3 to 5 years of experience in business analysis, project management, or related roles.
• Strong experience in requirements gathering, documentation, and stakeholder management.
• Knowledge of project management methodologies (Waterfall) and experience with project management tools.
• Experience analyzing business processes, systems, and data to drive improvements and efficiency.
• Strong analytical thinking and problem-solving skills.
• Excellent communication, presentation, and facilitation skills, with the ability to interact effectively with cross-functional teams and clients.
• Ability to identify risks, raise red flags, and propose solutions proactively.
• Experience managing backlogs, user stories, and acceptance criteria.
• Familiarity with digital environments and business strategy execution.
• Intermediate‑to‑advanced English proficiency (B2 or higher).

 

Additional Information

Benefits:

• Access to Marcel, our AI-powered connection platform featuring top-tier e-learning tools like Udemy and LinkedIn Learning. Dive into 30,000+ courses across diverse fields to upskill at your own pace. Connect with 100,000+ creative minds across Publicis Groupe's global network.
• Premium benefits including: Hybrid work, employee savings fund, life insurance, birthday day off, plus opportunities to apply for global roles within our network. Experience our Work Your World initiative: work remotely for up to 6 weeks per year from any country where Publicis Groupe operates.

 

Viva la difference Publicis Groupe harnesses #ThePowerOfOne, fusing creativity and technology while celebrating #VivaLaDifference. We recognize and champion individual differences as strengths that enrich our teams and communities. Diversity and inclusion aren’t just values—they fuel our success!