Outreach and Engagement Specialist

About Bluebird Kids Health

Bluebird Kids Health is a dynamic organization that provides underserved communities with new access to value-based pediatric primary care. We are on a mission to provide exceptional care, so every child can thrive. We offer comprehensive, evidence-based primary and urgent care services to children and their families, with support around-the-clock. Our care model includes robust care coordination, chronic disease management, and other population health supports. Our success is measured by exceptional health outcomes, lower medical costs, an outstanding child and family experience, and a rewarding environment for our clinicians and staff.

 

Position Description

Bluebird Kids Health is seeking a dedicated Outreach and Engagement Specialist to proactively connect with the children and caregivers that we serve, fostering meaningful engagement in our care model. Reporting to the CARES Center Operations Manager, this role is a valuable first point of contact for new patients, and pivotal in enhancing engagement and driving improved health outcomes. This individual will implement data-driven strategies to conduct outreach activities aimed to address care gaps, improve engagement, onboard new patients, and support reengagement of established patients. As a member of the CARES Center team, the Outreach and Engagement Specialist facilitates access to Bluebird Kid’s Health services and timely coordination of care with the longitudinal care team.

 

What You’ll Do

Prospective Member Outreach

• Conduct proactive outreach to prospective families to encourage them to join Bluebird Kids Health.
• Engage with leads generated through marketing campaigns, referrals, and community events, providing information on our services and guiding them through the enrollment process.
• Collaborate with the marketing team to ensure consistent messaging and promotion of Bluebird Kids Health to prospective patients.

Established Patient Outreach

• Reach out to existing patients to encourage scheduling of well care visits, vaccinations, and other preventive care services.
• Follow up with patients regarding their plan of care, ensuring they attend recommended appointments, receive necessary follow-up care, and are connected to community resources as appropriate.
• Identify and engage patients who may have missed appointments or are overdue for follow-up care, using appropriate channels to reconnect with them.

Patient Engagement and Retention

• Develop and maintain strong relationships with both prospective and current patients, ensuring a positive experience with the practice.
• Provide exceptional customer service and patient education, addressing any concerns or questions patients may have about their care.
• Track and report on outreach efforts, outcomes, and key metrics related to patient acquisition and retention.
• Support patients in navigating Medicaid eligibility and redetermination processes. Provide education and referrals as needed to facilitate access to plan sponsored benefits and services.

Collaboration and Coordination

• Work closely with other members of the CARES Center team to ensure smooth patient onboarding and care coordination.
• Collaborate with clinical teams to understand patient needs and ensure that outreach efforts align with care plans and clinical priorities.
• Assist in identifying barriers to care and develop strategies to address them, improving patient engagement and health outcomes.

*Other Duties as Assigned

 

What You’ll Need

• High School diploma or equivalent
• 1-2 years experience in healthcare contact center
• Available to work Monday-Friday 8:00a-5:00p ET
• Willing to work some evening and weekend shifts
• Strong communication and interpersonal skills, with the ability to effectively build rapport with the children and caregivers that we serve
• Excellent organization and time-management skills to effectively manage multiple tasks simultaneously
• Proficiency in using multiple technology platforms including but not limited to, electronic health records (EHRs), Customer Relationship Management (CRM) platforms, digital patient engagement tools and productivity tools
• Bilingual proficiency in English and Spanish is strongly preferred
• Experience with pediatric populations is strongly preferred

 

Bluebird Kids Health is an Equal Employment Opportunity Employer. We embrace the richness of diversity and do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We recognize that traditional job requirements can sometimes inadvertently exclude talented individuals from underrepresented backgrounds or those who have taken non-traditional paths to acquire their skills. Therefore, even if you do not meet every listed requirement or have gained your qualifications in unconventional ways, we wholeheartedly encourage you to apply. We value passion, potential, and the drive to learn just as highly as formal qualifications, and we are committed to building an inclusive workplace where everyone’s contributions are valued.

 

What We Offer

• The opportunity to support best-in-class outreach and engagement activities within a mission-driven pediatric care delivery organization.
• A competitive compensation package with performance incentives and, for some roles, equity participation.
• A collaborative and dynamic workplace with significant professional growth opportunities.
• A diverse and inclusive company culture that values every team member's contribution to our mission.
• Competitive medical, vision, and dental insurance products.
• Other programs including employee assistance, caregiver support, commuter benefits, flexible spending accounts, health savings accounts, short and long term disability benefits, and other exclusive employee benefits.
• Generous paid time off.