- Salary
- $5k – $100k
- Workplace
- Remote
- Type
- Full-time
- Department
- Marketing
- Experience
- 3+ years
- Source
- RecruiterFlow
Description
Hi there! We are South and our client is looking for a Paid Media Specialist!
Note to Applicants:
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Eligibility: This position is open to candidates residing in Latin America.
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Application Language: Please submit your CV in English. Applications submitted in other languages will not be considered.
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Professional Presentation: We encourage you to showcase your professional experience by including a Loom video in the application form. While this is optional, candidates who provide a video presentation will be given priority.
- Note: If you're hired for this role, you may be asked to update your LinkedIn profile :)
About the Company
Our client is a fast-growing digital marketing and creative agency partnering with innovative consumer brands to drive measurable growth through performance-focused strategies. The team values collaboration, accountability, and a proactive, results-driven mindset.
About the Role
We’re looking for a highly analytical Paid Media Specialist with strong ecommerce experience. This role is hands-on and performance-driven, managing and optimizing paid media campaigns across Google Ads and Meta Ads, with monthly budgets ranging from $5,000 to $100,000+ USD.
The role focuses primarily on Google Ads (70%), with Meta Ads (30%), and works closely with creative and performance teams to drive scalable growth.
Responsibilities
Campaign Management
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Manage and optimize paid media campaigns across Google Ads (Search, Shopping, Performance Max, YouTube) and Meta Ads
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Plan, build, and launch campaigns aligned with ecommerce goals and conversion strategies
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Execute structured A/B testing across creatives, audiences, bidding strategies, and landing pages
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Monitor performance across CPC, CTR, CPA, ROAS, and other KPIs
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Manage monthly ad budgets from $5,000 to $100,000+ USD
Data Analysis & Reporting
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Analyze performance data across platforms to identify optimization and scaling opportunities
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Prepare clear weekly and monthly performance reports with actionable insights
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Translate data into recommendations to improve efficiency and growth
Cross-Functional Collaboration
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Partner with creative, email/CRM, merchandising, and operations teams
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Communicate performance insights and testing learnings proactively
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Support broader ecommerce initiatives with data-driven inputs
Technical & Operational Excellence
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Ensure accurate tracking, conversion setup, and event integrity
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QA all campaign launches to maintain operational accuracy
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Maintain organized documentation of tests, changes, and results
Requirements
Must-Have
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3+ years of experience in paid media or digital marketing (ecommerce-focused)
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Strong hands-on experience with Google Ads and Meta Ads, with some exposure to TikTok Ads, Pinterest Ads, and LinkedIn Ads.
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Experience managing performance-driven KPIs (CTR, CPA, ROAS, revenue)
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Proven ability to manage and scale campaigns with significant budgets
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Strong analytical mindset and attention to detail
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Clear communication skills and comfort working cross-functionally
Nice-to-Have
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Experience with GA4, Looker Studio, or similar tools
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Familiarity with Shopify or other ecommerce platforms
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Exposure to email/CRM tools like Klaviyo or HubSpot
Schedule: Monday to Friday, 9 AM to 6 PM CST
Compensation: Contractor model - USD salary.
Location: 100% remote
If this opportunity sounds good to you, send us your resume!
