Brand Marketing Director

Brand Marketing Director PMOUNTJP00001866

• Hourly pay: $75/hr
• Worksite: Leading digital streaming network (Burbank, CA 91502 - Onsite)
• W2 Employment, Group Medical, Dental, Vision, Life, Retirement Savings Program, PSL
• 40 hours/week, 6 Month Assignment

A leading digital streaming network seeks a Brand Marketing Director to provide temporary parental leave coverage, serving as the strategic lead for flagship brand campaigns and seasonal brand moments from strategy through execution.

Brand Marketing Director Responsibilities:

• Develop brand and campaign strategies grounded in business objectives, audience insights, and the content offering, translating them into clear briefs that define the audience, objectives, messaging, and creative opportunity for flagship brand campaigns, seasonal initiatives, cultural moments, and global initiatives.
• Guide creative development by providing clear feedback that connects the work to the brief and campaign objectives, while applying the refreshed positioning, messaging, and visual identity consistently across campaigns, channels, and work developed with global partners.
• Own campaigns end to end, including in-flight work, from initial brief through launch and recap, building integrated plans and leading kickoffs with Creative, Content/Programming, Media, Social, PR, and CRM, and coordinating deliverables, timelines, and approvals with Campaign Management, Partner Marketing, and Production, while anticipating challenges, resolving competing priorities, and escalating decisions early.
• Partner with Consumer Insights and cross-functional teams to establish campaign objectives and measures of success, interpret audience research, brand tracking, and campaign performance, lead post-campaign recaps with results, learnings, and recommendations, and track entertainment, streaming, competitive, and consumer trends.
• Provide day-to-day direction and mentorship to a Marketing Coordinator, develop presentations, planning documents, and exec-ready updates for senior leadership, keep stakeholders informed of progress, key decisions, and issues, and maintain documentation of campaign plans, decisions, results, and outstanding work to support a smooth transition at the end of the assignment.

Brand Marketing Director Qualifications:

• 8-10 years of relevant marketing experience, with demonstrated ownership of integrated brand campaigns, including paid media, from strategy through execution across the full lifecycle.
• Bachelor’s degree or equivalent professional experience.
• Strong foundation in brand strategy, positioning, messaging, and creative development.
• Experience developing campaigns across paid, owned, and earned channels, including working closely with media teams.
• Ability to translate research, audience insights, and performance data into actionable marketing recommendations.
• Proven ability to lead cross-functional teams, build alignment, and move work forward without direct authority.
• Strong writing, presentation, and interpersonal communication skills, including experience presenting to senior leadership.
• Excellent organizational skills and attention to detail, with the ability to step in quickly and manage multiple priorities in a fast-paced environment.
• Proficiency in Microsoft Office and Google Workspace, particularly PowerPoint, Google Slides, Excel, and Google Sheets.
• Familiarity with collaboration and project management tools such as Airtable, Monday.com, or Asana.
• Availability to work onsite five days per week for the duration of the assignment.
• Experience in entertainment, streaming, media, advertising, or consumer brand marketing is preferred.
• International or global experience is preferred.
• Experience implementing a brand refresh or repositioning is preferred.
• Experience managing or mentoring junior team members is preferred.
• Familiarity with AI tools, including Claude, and their practical application to research, planning, and workflow efficiency is preferred.
• Knowledge of the free ad-supported streaming television (FAST) landscape is preferred.

Shift:

• 9:00 AM to 6:00 PM.

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