Benefits
Provide hands-on SEO recommendations and implement changes directly within the CMS platform, ensuring rapid iteration and optimization.Lead content optimization efforts, including keyword research, content gap analysis, and on-page enhancements to improve rankings and user engagement.Develop and implement strategies to enhance E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) for YMYL (Your Money, Your Life) content, building trust and authority with both search engines and users.Drive international SEO initiatives to expand organic reach in key EMEA markets, ensuring technical and content best practices are localized and scalable.Analyze and report on SEO performance, turning data into actionable insights and clear storytelling for stakeholders at all levels.Stay ahead of industry trends, including AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and the evolving impact of AI on search.Contribute to cross-functional training and documentation to raise SEO literacy across the organization.