Commercial Marketing Specialist

Commercial Insurance Marketing Specialist

Job Summary

Seeking a highly skilled and motivated Commercial Insurance Marketing Specialist to join a dynamic team. In this role, you will be responsible for marketing new and renewal commercial insurance accounts to appropriate carriers and wholesale markets. You will collaborate closely with producers and account managers to develop effective placement strategies, ensuring the best possible coverage and pricing for the clients. This position requires a deep understanding of the commercial insurance market, strong negotiation skills, and the ability to build and maintain relationships with carriers and market partners.

Compensation Package

• Competitive salary commensurate with experience
• Comprehensive benefits package, including health, dental, and vision insurance
• Paid time off and holidays
• Professional development opportunities and support for continuing education

Responsibilities

• Market new and renewal commercial insurance accounts to appropriate carriers and wholesale markets.
• Collaborate with producers and account managers to develop effective placement strategies for commercial clients.
• Review applications, loss runs, property schedules, statements of values, and exposure information to prepare complete carrier submissions.
• Identify the best market options based on coverage needs, pricing, appetite, and account characteristics.
• Build and maintain strong relationships with carrier underwriters, wholesalers, and other market partners.
• Negotiate coverage terms, pricing, deductibles, limits, and other conditions on behalf of clients.
• Manage the marketing process from initial submission through quoting, proposal, binding, and final placement.
• Compare carrier proposals and summarize key differences in coverage, pricing, exclusions, and terms for the internal team.
• Assist with property-heavy and complex commercial accounts requiring multiple carrier or specialty market options.
• Coordinate with producers and account managers to ensure marketing timelines and renewal deadlines are met.
• Maintain accurate documentation of submissions, quotes, declinations, negotiations, and carrier communication.
• Monitor changes in carrier appetite and market conditions to identify new placement opportunities.
• Utilize both standard and specialty markets when necessary to find competitive solutions for challenging risks.
• Provide responsive communication throughout the marketing process and troubleshoot difficult placements.
• Support a growing commercial insurance team by bringing strong market knowledge, organization, and carrier relationships to the placement process.

Qualifications/Requirements

• Proven experience in commercial insurance marketing or a related field.
• Strong knowledge of commercial insurance products, markets, and underwriting guidelines.
• Excellent negotiation and relationship-building skills with carriers, underwriters, and market partners.
• Exceptional organizational skills and attention to detail.
• Ability to analyze and compare carrier proposals, identifying key differences in coverage, pricing, exclusions, and terms.
• Proficiency in managing multiple accounts and meeting deadlines in a fast-paced environment.
• Strong communication skills, both written and verbal.
• Familiarity with property-heavy and complex commercial accounts is a plus.
• Proficiency in using insurance software and tools for documentation and communication.
• Commitment to providing excellent service and solutions for clients.

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