Digital Marketer

Job SummaryWe are seeking a creative and results-driven Digital Marketer to join our multi company dynamic team. The ideal candidate will have a strong background in digital and e commerce marketing strategies with a passion for driving online engagement. This role involves developing, implementing, and managing marketing campaigns that promote our products and services while enhancing our online presence.DutiesIncrease online engagement and sales as well as direct sales with in person visits per company needs.Develop and execute comprehensive digital marketing strategies across various platforms, including social media, email, and search engines.Manage and optimize Google Ads campaigns to maximize return on investment.Conduct market research to identify trends and insights that inform marketing strategies.Utilize analytics tools to track performance metrics, analyze data, and generate reports for continuous improvement.Create compelling copy for various channels, including website content, email newsletters, and social media posts.Implement conversion optimization techniques to enhance user experience and increase lead generation.Oversee social media management, including content creation, scheduling, and community engagement.Collaborate with cross-functional teams to align marketing efforts with overall business objectives.QualificationsSolid understanding of Shopify and Meta platform.Bachelor’s degree in marketing /graphic design. 2 years of experience in social media /marketing /graphic design.Proven experience in digital marketing or a related field.Proficiency in JavaScript and SQL is a plus but not mandatory.Strong knowledge of advertising principles and practices, particularly in Google Ads.Experience with email marketing platforms and best practices.Familiarity with analytics tools such as Google Analytics or similar platforms.Excellent copywriting skills with the ability to create engaging content tailored to target audiences.Solid understanding of social media marketing strategies and tools.Ability to analyze data effectively and make data-driven decisions for campaign optimization.Strong organizational skills with the ability to manage multiple projects simultaneously.Strong knowledge of e commerce platforms.Join our team as a Digital Marketer where you can leverage your skills to make a significant impact on our brand's online presence!