Social Media Operations Specialist (Relocation to Vietnam)
LESTARS MANAGEMENT CONSULTANCY
·Yesterday
- Location
- Mexico City, MX
- Type
- Full-time
- Department
- Marketing
- Experience
- 3+ years
- Education
- Bachelor
- Source
- Breezy HR
Description
Position: Social Media Operations (Spanish speaker)
Location: Vietnam (relocation required)
About the Role:
On behalf of our client, a fast-growing iGaming company, we are seeking a dynamic Social Media Operations specialist to join the office in Ho Chi Minh City, Vietnam.
Responsibilities:
- Lead the content strategy and growth planning for social media accounts (Facebook, Instagram, TikTok, YouTube, Telegram, etc.) in the overseas Mexican market, building high-quality official social media presence and matrix accounts.
- Possess the ability to build accounts from scratch in overseas markets, establishing account tone, content matrix, and fan communities from zero, while rapidly driving user growth.
- Conduct in-depth research on local overseas user culture, trending topics, memes, and entertainment trends to produce highly topical and highly interactive content.
- Plan and execute topic challenges, online campaigns, and community interactions to enhance fan engagement and conversion.
- Analyze content performance and fan behavior data, continuously optimizing content and operational strategies.
Requirements:
- Bachelor's degree or above; majors in Marketing, Media, Advertising, Content Creation, or related fields preferred.
- 3+ years of experience in industry media operations or content planning and management.
- iGaming working experience will be considered an advantage
- Familiar with overseas social media platform mechanics and user growth logic, with the ability to adapt content across cultures.
- Fluent in English and Spanish
- Willingness to relocate to Vietnam
What We Offer:
- A competitive salary and benefits package.
- Relocation package including flight ticket, visa expenses, accommodation, and meals.
- Extensive opportunities for professional development and career growth within a fast-paced, expanding company.