HomeMade, Mable, Leap in! and Mable Direct are entities under the Attain Healthtech Group of companies. While our companies are diverse, three similarities bind us:
1. We exist to create lasting, positive change across the entire care and support sector - impacting more lives, elevating standards and shaping the future of care
2. We believe in technology as an enabler
3. We’re driven by helping customers attain better outcomes
This position is part of the Mable team.
About Mable
Mable is one of Australia's leading and fastest-growing healthtech platforms. As a purpose-driven company, we are where thousands of people with disability and older Australians have connected with independent support workers of their choosing and on terms that suit them.
With more than 25 million hours of support facilitated since 2014, it's no wonder we have been recognised on the AFR's Top 100, Deloitte Tech Fast 50, were previously awarded Australian Growth & Technology Growth Company of the Year.
By working at Mable, you will join a high productivity and dynamic team environment, leading to meaningful change in Australia's care and support sectors.
About the role
As the Senior Manager - Brand, you are responsible for shaping the Attain Healthtech brand strategies, and the expression of our brands in the market. You help fuel our growth by building key top-of-funnel metrics, such as awareness and consideration, across our brands and identified customer segments. This role owns the brand communications strategy for Mable and HomeMade, while ensuring the Group brand architecture is adhered to and improved as you find opportunities.
You will lead the brand function within the marketing & communications team, consolidating the brand ecosystem to ensure a cohesive, unified approach across all touchpoints including ATL media, positioning, CVP development, events, brand campaigns and social channels.
This is a fix-term contract.