Hiring.Camp

SMB Sales Representative

Lyreco Group is the European

·

Jun 22, 2026

Location
Kuala Lumpur, Malaysia
Type
Full-time
Department
Sales
Source
Workday

Description

The Senior Sales Executive is responsible for managing a portfolio of complex and high-potential trading accounts while delivering sustainable growth through a balanced focus of 70% account development and 30% new business acquisition. Success in this role requires a strong hunter mentality, combining strategic account development with proactive prospecting to accelerate revenue growth, expand market presence, and strengthen Lyreco's customer base.

 

  • Manage and develop a portfolio of assigned trading and strategic accounts to achieve sales, gross profit, and customer retention targets.
  • Increase customer spend through product penetration, category expansion, cross-selling, and upselling initiatives.
  • Identify, prospect, and acquire new customers within the assigned territory to support sustainable business growth.
  • Maintain accurate customer records, sales activities, opportunities, and forecasts within the CRM system.
  • Monitor market trends, competitor activities, and customer developments to identify business opportunities and potential risks.
  • Work closely with all internal stakeholders to ensure full customer satisfaction by providing Lyreco standard service level.
  • Advocate customer loyalty through dedicated account management.
  • Any other ad hoc tasks assigned to you by the manager.

Skills

Upselling

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SMB Sales Representative at Lyreco Group is the European | Hiring.Camp