Digital Activation Manager

Company Description

 

 

At Zenith, we are a connected team with purpose. We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build and grow brands and increase business profitability. So we unlock opportunities for growth by placing consumer behavior, attitudes, and insights at the heart of everything we do. We pride ourselves on delivering return on investment, imagination, and insight.Central to this vision is the knowledge that we are only as good as our people. To grow our clients' business, we need to attract, retain, develop, and grow the brightest talent in the industry. We know it is not the sum of one but the sum of all of us that make us great. Our behaviors are: Be Bold, Be Kind, Be Better Together.We’re determined to eradicate any barriers that prevent our people from achieving their fullest potential.We offer progressive flexible working options to everyone at all levels — it’s not a policy. It’s behavior-led and reinforced through our values.Mental health & wellbeing is something we consider a priority — it's championed by our own people internally and is a regular conversation.We have a lot of fun — we’re constantly looking at reinventing how we’re connecting with each other.

Overview

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This is a hands-on leadership role responsible for the activation, optimisation and delivery of campaigns across Search, Social, Programmatic, Video and Display. You'll work closely with planning, client and specialist teams whilst managing both onshore and offshore activation resources to ensure best-in-class execution and exceptional client outcomes.  You'll have ownership of significant digital investment, manage complex stakeholder relationships and help shape the future growth of digital capability within the agency. The role also includes responsibility for financial processes, media investment governance and commercial compliance

Responsibilities

• Lead end-to-end activation and delivery of digital campaigns across Programmatic, Search, Social, Video and Display.
• Drive campaign optimisation strategies and performance outcomes across multiple digital channels.
• Manage and develop a team of onshore and offshore digital specialists, executives and coordinators.
• Build strong relationships with clients, media partners and internal stakeholders.
• Lead campaign reporting, insights generation and performance reviews.
• Oversee financial processes including purchase orders, reconciliations, invoicing and budget governance.
• Ensure best practice implementation, quality control and operational excellence across all campaigns.
• Manage significant digital investment across high-profile, performance-led clients.
• Partner closely with planning, client and specialist teams to deliver exceptional business outcomes.

Qualifications

• Strong performance media experience across Search, Social and Programmatic.
• Proven experience managing large digital budgets and complex client accounts.
• Previous people leadership experience, with a track record of coaching and developing junior talent.
• Confident managing teams across multiple levels and supporting both onshore and offshore resources.
• Commercially minded, with experience overseeing financial processes, reconciliations and account governance.
• Strong stakeholder management and communication skills.
• Experience working within a large agency environment is highly regarded.
• Comfortable working in a fast-paced, performance-driven client environment.
• Passionate about digital media, continuous improvement and delivering exceptional client outcomes.

Additional Information

Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.

 

Enjoy all the perks that come with our network offering:

• A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
• A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us."
• Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
• A culture of open feedback and support to reach your goals through our Career Conversations program.
• A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
• Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
• Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.
• A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/
• Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.

If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply.

 

Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.

 

Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.

 

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com; your personal information will be kept confidential.