Digital Marketing Manager

OverviewWe are seeking a passionate and results-driven individual to join our team in a vital position focused on enhancing our digital presence and engagement. This position offers an exciting opportunity to innovate and implement effective digital marketing strategies that align with our business goals.Key ResponsibilitiesDevelop and execute comprehensive digital marketing strategies to increase brand awareness and drive traffic.Manage social media accounts, creating engaging content and overseeing campaigns.Analyse performance metrics to optimise campaigns and improve ROI.Collaborate with cross-functional teams to ensure cohesive messaging and branding.Stay updated with the latest digital marketing trends and technologies.RequirementsProven experience in digital marketing or a related field.Strong understanding of SEO, PPC, social media, and content marketing.Excellent analytical and project management skills.Ability to work independently and as part of a team.Strong communication and interpersonal skills.Nice to haveExperience with marketing automation tools.Knowledge of graphic design or video editing software.Familiarity with email marketing best practices.