Graphic Design Coordinator

Are you a creative thinker who enjoys bringing ideas to life through engaging visual communications? The City is seeking a Graphic Design Coordinator to lead the design and production of marketing materials, publications, and digital content that strengthen the City’s brand and connect the community with its programs, services, and events.

Reporting to the Community Engagement Manager within the Administration Department, this role will collaborate across departments, particularly with Parks and Recreation. The ideal candidate embraces the City’s shared values and brings creativity, innovation, clear communication, and a commitment to continuous learning.

1. Develop visual and marketing materials that support City programs, services, and initiatives.

• Design print and digital marketing materials, graphics, advertisements, presentations, and signage.
• Create visual content for social media, email, web, and digital signage.
• Support departments with layout, design, proofreading, and messaging.

2. Maintain a consistent City brand and visual identity across communication channels.

• Develop and maintain City branding guidelines and standards.
• Monitor brand consistency across print and digital communications.
• Ensure materials follow applicable digital accessibility standards.

3. Coordinate the design and production of major City publications.

• Oversee the Parks and Recreation activity guide produced three times annually.
• Oversee Chaska Today, the City newsletter produced six times annually.
• Coordinate content, design, proofreading, production, and publication schedules.

4. Support communication strategies that effectively reach and engage the community.

• Develop communication strategies for diverse community audiences.
• Monitor trends and recommend new digital communication strategies and tools.
• Assist with website content, SEO, social media, and other digital communications.
• Attend and promote City events through digital and social media channels.

5. Develop and maintain visual assets for City communication and marketing efforts.

• Photograph City events, activities, facilities, and programs.
• Organize and maintain the City’s photo and digital asset library.
• Prepare visual assets for print and digital use.

6. Perform other duties as assigned.Education and Experience

• Bachelor's degree in Graphic Design, Marketing, Communications, Public Relations, Digital Media, Journalism, or a closely related field.

• Associates degrees with three to five years of experience in graphic design, communications, marketing, or creative services.
• Valid driver’s license.
• Experience working in municipal government, parks and recreation, hospitality, tourism, nonprofit organizations, or community services is preferred.

Other Required Knowledge, Skills, and Abilities

• A commitment to diversity, equity, inclusion as well as working with diverse communities
• Experience with:
  • Adobe Creative Cloud (InDesign, Illustrator, Photoshop, Premiere Pro, After Effects)
  • Website content management systems (CMS)
  • Social media management platforms
  • Photography and photo editing
  • Microsoft Office 365
  • Email marketing platforms
• Ability to manage multiple projects simultaneously
• Excellent interpersonal, communication and written skills
• Ability to troubleshoot and think creatively

Equipment 

• Computer
• iPhones for shooting videos and pictures
• Sony A7 Digital Camera
• DJI Mini 3 Drone

Mental Effort

• Communicate with staff and public
• Plan and organize 
• Critical thinking, analysis skills, problem-solving

Physical Requirements

•  Sit or stand at desk 
•  Operate a computer

Working Conditions

• General office environment
• Repetitive motion
• Driving as regular part of job
• Bending, lifting to 25 lbs. on occasion