(USA) Manager, Account Strategy

Position Summary...

What you'll do...

Role summary:
The Manager, Account Strategy, leads the development and execution of omnichannel advertising campaigns, translating client marketing objectives into effective media strategies. This role involves monitoring campaign performance, optimizing delivery, and providing strategic insights using data analysis and customer intelligence. The position requires collaboration with internal teams and external partners to ensure campaign success and alignment with business goals. The manager also supports client onboarding, resolves integration challenges, and contributes to continuous process improvements while fostering a high-performing, ethical work environment focused on delivering measurable results.
About the team:
The Account Strategy team designs and implements data-driven advertising campaigns that align with client goals and Walmart Connect’s mission. Collaborating with internal teams and external partners, they optimize campaign performance through detailed analysis of customer insights and market trends. The team emphasizes accountability, professional development, and integrity while driving strategic planning and effective communication. Their efforts deliver impactful advertising solutions that support business objectives and foster continuous improvement and innovation in a dynamic environment.
What you'll do:

• Develop and execute omnichannel advertising campaigns across managed and self-service platforms aligned with client marketing goals.
• Translate client objectives into actionable media strategies using Walmart Connect’s advertising solutions.
• Monitor campaign pacing, performance, and optimization to meet key performance indicators.
• Analyze campaign data and digital metrics to improve effectiveness and recommend structural enhancements.
• Lead client onboarding and resolve integration issues with internal systems.
• Build joint business plans using forecasting tools and customer insights.
• Collaborate cross-functionally to ensure campaign success and present strategic recommendations to stakeholders.

What you'll bring:

• Proven expertise in developing and executing omnichannel media strategies aligned with client marketing goals.
• Strong analytical skills with experience applying digital metrics such as CPM, ROAS, and CTR to optimize campaign performance.
• Demonstrated ability to lead campaign setup, troubleshooting, and integration across advertising technology platforms.
• Experience building and maintaining strategic client and agency relationships to drive business growth.
• Proficiency in leveraging customer insights and forecasting tools to develop joint business plans.
• Effective leadership skills including mentoring, coaching, and performance management of team members.
• Commitment to upholding ethical standards and company values in all business practices.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
Los Angeles, California US-10988: The annual salary range for this position is $96,000.00 - $186,000.00
San Bruno, California US-08848: The annual salary range for this position is $104,000.00 - $202,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1: Bachelor’s degree in business, marketing, communication, or related area and 3 years’ experience in digital media, account management, or advertising strategy.
Option 2: 5 years’ experience in digital media, account management, marketing, or advertising strategy.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Experience in sales or media strategy, Experience with DSPs, DMPs, ad exchanges, and media platforms like Salesforce, Tableau, SQL, or Power BI., Master’s degree in marketing, business, or related area.

Primary Location...

5404 Jandy Pl, Los Angeles, CA 90066-7006, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.