Marketing Manager - China Strategic Marketing

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Strategic Marketing

Job Category:

Professional

All Job Posting Locations:

Shanghai, China

Job Description:

This role focuses on strategic and upstream marketing for new product development and external innovation exploration for China market, and strategic management of China Surgery portfolio, with a focus on Wound Closure & Healing and Biosurgery. The main responsibilities include but not limited to the following:

• Lead the development of customer insights to drive innovation and portfolio enrichment in pipelines specific for China market, with portfolio strategy aligned with GSM.

• Lead strategic marketing workstream of high-quality NPD/NBD projects, with process excellence, following stage-gates criteria and drive deliverables. Include but not limited to development project plan, strategic assessment, opportunity assessment, market model, TPP, financial model and resources needed.

• Develop and drive strategic communication and stakeholder engagement with clear articulation of strategies in support of China Surgery business objectives in both NPD and NBD projects.

• Proactively work closely and built trust-worth collaborations with multiple functions including China commercial marketing, market access, R&D, BD, Clinical, Regulatory Affairs, Medical Affairs, Supply Chain, Finance and GSM.

 

 

Required Skills:

 

 

Preferred Skills:

Brand Marketing、 Brand Positioning Strategy、 Business Alignment、 Business Storytelling、 Business Valuations、 Cross-Functional Collaboration、 Customer Intelligence、 Data Analysis、 Data-Driven Decision Making、 Digital Strategy、 Execution Focus、 Financial Analysis、 Go-to-Market Strategies、 Industry Analysis、 Market Research、 Negotiation、 Organizing、 Problem Solving、 Product Development Lifecycle、 Product Portfolio Management、 Product Strategies、 Program Management、 Strategic Thinking、 Tactical Planning、 Technical Credibility