Chief Revenue Officer

About the Position

Bluefish is entering a critical growth phase and is seeking a high-impact Chief Revenue Officer (CRO) who will own the entire revenue lifecycle, including go-to-market strategy, new logo acquisition, customer expansion, and the systems and teams to support long-term growth. 

This is a highly hands-on role requiring both strategic leadership and direct execution. You will define and execute our GTM strategy and own the full revenue function including sales, post-sales and growth. You will report directly to the CEO and be accountable for delivering strong revenue outcomes quickly in a fast-moving, ambiguous environment.

 

What You’ll Be Doing

• Deliver revenue results quickly, taking ownership of bookings, growth, and revenue performance across the full customer lifecycle
• Drive both new logo acquisition and post-sale expansion, including renewals and long-term customer growth
• Own revenue forecasting, pipeline health, and predictability across new and existing customers
• Personally lead and close complex, high-ACV enterprise deals ($1M+ ACV)
• Develop, execute, and iterate on the company’s go-to-market strategy with limited existing infrastructure
• Partner with marketing to define and execute demand generation and pipeline creation strategy
• Establish clear revenue metrics, targets, and accountability
• Build and own the end-to-end revenue engine, including pipeline generation, forecasting, and the transition to a scalable sales organization
• Recruit, hire, and develop a high-performing revenue organization, including sales and post-sales leadership
• Serve as a core member of the leadership team and strategic partner to the CEO
• Collaborate closely with Product and Engineering to ensure customer feedback informs roadmap and GTM

 

Qualifications

• Proven experience owning and scaling revenue in an early-stage, high-growth startup environment
• Track record of delivering revenue results through both new logo acquisition and customer expansion with Fortune 500 companies
• Experience building, leading, and scaling revenue functions, including processes, systems, and leadership hires
• Experience owning revenue performance across the full customer lifecycle, including acquisition, retention and expansion
• Familiarity with martech ecosystems, buying cycles, and brand decision-makers
• Strong understanding of AI concepts and marketing data platforms
• Comfort working in fast-paced, high-intensity, ambiguous environments
• Experience partnering closely with founders and executive teams

 

About Bluefish:

Bluefish believes that AI represents the next major chapter of the internet – and that consumers will increasingly use AI to consume information and media online. On this new AI internet, brands will need new tools and technologies to tell their stories to consumers online – and a new marketing ecosystem will be created around AI. Bluefish is building the platform that helps brands engage consumers on this new AI channel, with powerful enterprise tools to manage AI brand safety and engage consumers with thoughtful and personalized AI marketing experiences. 

The Bluefish team is a tight-knit group of mar-tech industry veterans who previously helped build foundational ad-tech platforms now owned by Meta and Microsoft. Bluefish, the leading AI marketing platform for the Fortune 500, recently announced a $20M Series A funding round led by NEA, with participation from Salesforce Ventures. Additional investors include Crane Venture Partners, Swift Ventures, and Bloomberg Beta. We are a globally distributed team, with business operations based in New York City and engineering based in Berlin.  

Why Bluefish & Our Values:

• Unique opportunity to join on the ground floor of a fast-moving startup building at the center of AI 
• Tackle challenging and abstract problems while disrupting the $300BN legacy mar-tech industry 
• Join an experienced high-performing team where you will have immediate ownership and impact 
• Experience a true meritocracy with significant career growth upside as the business scales 

Our Values:

• Demonstrated grit and resourcefulness—you find creative solutions, adapt quickly, and aren’t afraid to roll up your sleeves in a fast-paced, evolving environment.
• Thoughtful and strategic thinker with the ability to anticipate needs, ask the right questions, and deliver insights that truly drive value.
• Proven ability to collaborate across functions and roles, fostering open communication and shared ownership of outcomes.
• Commitment to craftsmanship—you take pride in delivering high-quality work, paying attention to the small details while keeping the big picture in mind.
• Self-starter with a proactive mindset and a strong sense of accountability—able to drive projects forward independently while staying aligned with team goals.
• Comfortable navigating ambiguity and learning new tools, processes, or technologies to get the job done.