(USA) Manager, Account Strategy

Position Summary...

What you'll do...

Role summary:
The Manager, Account Strategy, leads the development and execution of omnichannel advertising campaigns, translating client marketing objectives into effective media strategies using Walmart Connect’s solutions. This role involves monitoring campaign performance, optimizing delivery, and providing strategic insights to clients and senior leadership. The position requires collaboration across sales, product, and analytics teams to ensure campaign success and drive revenue growth. The manager also oversees client onboarding, resolves integration challenges, and mentors team members, fostering continuous improvement and adherence to company values in a dynamic, data-driven environment.
About the team:
The Account Strategy team is dedicated to delivering effective advertising campaigns by collaborating with Sales, Creative, Analytics, and Operations. Team members apply expertise in media strategy, campaign management, data analysis, and customer insights to support campaign execution, performance tracking, and reporting. Emphasizing professionalism, clear communication, and operational efficiency, the team works collectively to optimize advertising strategies and drive impactful results. This environment encourages continuous improvement and innovation, contributing to business growth within Walmart Connect and ensuring successful campaign delivery aligned with organizational objectives.
What you'll do:

• Develop and implement omnichannel advertising campaigns aligned with client marketing objectives using Walmart Connect’s solutions.
• Monitor campaign performance and optimize delivery based on key metrics such as CPM, ROAS, and CTR.
• Lead campaign setup, troubleshooting, and integration across advertising platforms and internal systems.
• Collaborate with clients, agencies, and internal teams to build joint business plans and present strategic recommendations.
• Analyze data to generate actionable insights for campaign growth and revenue forecasting.
• Support process improvements and digital innovation initiatives to enhance campaign effectiveness.
• Mentor team members and promote continuous learning and development.

What you'll bring:

• Proven experience in developing and executing omnichannel media strategies aligned with client marketing goals.
• Strong proficiency in campaign management, including setup, pacing, optimization, and troubleshooting across advertising platforms.
• Ability to analyze campaign data using digital metrics such as CPM, ROAS, and CTR to drive performance improvements.
• Skilled in leveraging customer insights and forecasting tools to build joint business plans and identify growth opportunities.
• Effective communication skills to present strategic recommendations to clients and senior leadership.
• Collaborative mindset to partner with cross-functional teams including Sales, Product, Engineering, and Analytics.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $96,000.00 - $186,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1: Bachelor’s degree in business, marketing, communication, or related area and 3 years’ experience in digital media, account management, or advertising strategy.
Option 2: 5 years’ experience in digital media, account management, marketing, or advertising strategy.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Experience in sales or media strategy, Experience with DSPs, DMPs, ad exchanges, and media platforms like Salesforce, Tableau, SQL, or Power BI., Master’s degree in marketing, business, or related area.

Primary Location...

221 River St, Hoboken, NJ 07030, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.