(USA) Senior Manager, Account Strategy

Position Summary...

With nearly 90% of U.S. households shopping with us every year, Walmart is deeply integrated into
customers' lives and understands how they engage with products and brands throughout their
shopping journey.
Walmart Connect helps brands connect with our customers more often and more meaningfully than
ever before to accelerate shared growth. As the closed-loop media business of America's largest
omnichannel retailer, Walmart Connect offers unparalleled opportunities for brands to reach their
desired customers no matter where, how, and when they shop. For additional information,
visit walmartconnect.com and LinkedIn at https://www.linkedin.com/company/walmart-connect/.
More than media. Meaningful connections.
Does the idea of working for one of the fastest-growing, Fortune 1 company digital advertising
platform providers excite you? This is that place.

The Senior Manager, Account Strategy is a critical leader responsible for driving strategic customer
growth, stewarding advertiser relationships, and delivering revenue across Walmart Connect’s
highest‑value Supplier, Brand and Agency partners.
This role leads a team of Account Strategists who own end‑to‑end business planning, investment
strategy, maturity development, and product adoption for their Supplier portfolios. This includes
orchestrating teams or Pods (execution) to deliver measurable outcomes aligned to Walmart Connect
revenue and client objectives.
This leader brings together the capabilities of traditional Account Management, Campaign
Management, and Strategic Consulting into a unified strategic function—with clear accountability for
gross & net ad spend, incremental revenue, and product adoption.
Reporting to a Director, Account Strategy, this role operates at the intersection of client strategy,
revenue leadership, platform adoption, and operational rigor, ensuring strong, consistent, and scalable
advertiser support.

What you'll do...

Leadership & People Management

• Lead, coach, and develop a team of Account Strategists responsible for driving revenue,
• maturity progression, and strategic planning for Tiered Supplier and Agency partners.
• Build a high‑performing organization through hiring, goal setting, performance management, and career growth.
• Create a culture of trust, collaboration, and operational excellence across the team.
• Provide leadership coverage on key client calls, strategic milestones, and executive escalations.

Strategic Relationship Ownership

• Serve as the senior strategic owner for advertiser portfolios, ensuring alignment to Walmart
• Connect growth priorities.
• Oversee Joint Business Planning (JBP), annual planning, and ongoing strategic consultation.
• Guide the team in developing product adoption roadmaps, channel strategies, and test‑and‑learn plans.
• Build and maintain strong external client relationships, serving as a trusted advisor and primary point of escalation for strategic priorities and issue resolution.

Revenue Ownership & Growth Accountability

• Own gross & net revenue targets across the team’s Supplier portfolios.
• Drive incremental revenue by identifying growth opportunities across the Walmart ecosystem.
• Partner with Sales to develop integrated proposals that articulate Walmart Connect’s strategic and media value.
• Ensure consistent delivery of insights, strategies, and recommendations to strengthen customer investment.

Cross‑Functional Leadership & Operational Excellence

• Partner closely with Pods to ensure flawless execution of media plans, pacing, optimizations, and reporting.
• Engage Shared Services for advanced expertise and scaling support.
• Champion standardization, operational rigor, and process alignment across Account Strategy, Pods, and cross‑functional teams.
• Facilitate the triaging, resolution, and escalation of issues across teams to remove friction for clients and internal stakeholders.

Campaign & Platform Expertise

• Serve as a subject matter expert on Walmart Connect media products (Search, Display, Sponsored Products, Social, etc.).
• Ensure the team can diagnose performance trends, translate data into insights, and drive meaningful optimizations.
• Oversee excellence in campaign execution through collaboration with Pod leaders.
• Partner with Media Insights & Measurement teams to extract actionable learnings and articulate business value.

Strategy, Models & Scalable Mechanisms

• Partner with Shared Services to develop, standardize, and scale best‑in‑class frameworks for strategic planning, forecasting, maturity progression, and product adoption (e.g., headcount modeling, vertical playbooks).
• Engage in cross‑SBU initiatives to advance the maturity and consistency of Account Strategy as a discipline.

What you'll bring...

• Bachelor’s Degree in Business, Advertising, Marketing, Communication, or related field.
• 7+ years experience in digital media, retail media, account strategy, account management, or
• campaign management (or a combination).
• 2+ years people management or demonstrated leadership of cross‑functional teams.
• Deep understanding of media planning, omnichannel activation, measurement, and
• retail/commerce media metrics.
• Proven success growing advertiser investment, managing strategic relationships, and
• influencing senior clients.
• Strong analytical thinking and ability to translate data into strategy.
• Demonstrated operational excellence and process optimization experience.
• Excellent communication and presentation skills, with ability to influence cross‑functionally.
• Ability to thrive in fast‑paced, ambiguous environments.

Preferred Qualifications...

• Master’s Degree in Business, Marketing, Communication, or related field.
• Extensive expertise in programmatic advertising, including DSPs, DMPs, ad exchanges.
• Proven track record in developing strategies that influence advertiser investment.
• Experience with Salesforce, JIRA, Tableau, SQL, or Power BI

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $108,000.00 - $216,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock

ㅤ

ㅤ

ㅤ

ㅤ

‎ 

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1: Bachelor’s degree in business, marketing, communication, digital media/advertising, or related area and 5 years’ experience in campaign management, account strategy, or digital advertising.
Option 2: 7 years’ experience in campaign management, account strategy, or digital advertising.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Experience in digital media and CRM platforms, experience leading or influencing cross-functional teams, Experience with programmatic advertising tools (for example, DSPs, DMPs), Master’s degree in marketing, business, or related area., Proficiency in Salesforce, Tableau, SQL, or Power BI.

Primary Location...

221 River St, Hoboken, NJ 07030, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.